Retention Strategies for Retail Brands in 2022
How can you increase retention and turn new shoppers into enthusiastic repeat customers in 2022?
Research shows that increasing customer retention rates by 5% can increase profits by 25% to 95%. For retail brands, that means that retention should be more than just a key priority—it might well be the most impactful thing you can do to help your brand meet its long-term business goals.
The Braze Retention Guide is based on best practice from top retail companies, consumer research, and our own data.
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In this guide, you'll learn:
- 7 key retention strategies that work for retail brands in 2022
- 10 winning retention campaigns to engage shoppers
- How to predict and troubleshoot churn
- Strategies leading brands use to improve retention
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Today’s top global brands are sending tens of billions of messages per month to over 5.5+ billion monthly active users (MAU) with Braze.





