GUIDE
Optimize the Shopping Journey to Drive Stronger Outcomes
As the number of devices, platforms, and channels grows, customers are finding more ways to expand their shopping behaviors. Brands that want to keep up need to engage with them in the moment, wherever they decide to shop. Luckily—thanks to Braze and Shopify—it’s now much easier to get to know individual customers’ behaviors and preferences, and provide them with the experiences they want.
In our guide, Optimize the Shopping Journey to Drive Stronger Outcomes, we dive into how the Braze and Shopify partnership allows brands to create seamless, personalized customer journeys that drive revenue, retention, and value.
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Check out the guide to uncover:
- What it means to design a data-driven shopping experience
- The benefits of cross-channel marketing
- What’s possible when you combine Shopify’s eCommerce data with the Braze platform’s dynamic cross-channel orchestration tools



