Marketing Ingredients That Taste Great Together: APIs, Webhooks, and Other Technology Recipes

Published on August 31, 2015/Last edited on August 31, 2015/1 min read

A notebook with blank pages, a smartphone, a cup of coffee, and a tablet displaying a dessert with berries and mint. A pair of glasses is also visible on the table.

AUTHOR

Todd Grennan

Content Production Principal, Content Marketing at Braze

There are a lot of marketing technologies out there and knowing which ones to choose and how to use them together productively can be daunting.

We know what it’s like. We’re marketers, too.

To help out, we’ve put together a few examples of marketing technology combinations that you can use to create and execute powerful, responsive campaigns. Check them out below:

A graphic showing a recipe for integrating Gracenote, Appboy, and Twilio to send SMS messages about movie showtimes to interested customers. It includes icons for API, mobile marketing technology, and webhook.

A graphic illustrating a recipe for deploying a thank-you message on Twitter using API, mobile marketing technology, and webhook, with logos of the respective services.

We want your input, too – are there other “recipes” out there that you swear by? That boost your campaigns or improve your workflow or just do something interesting and unusual? Let us know here and we’ll add our favorites!