Mon-marche.fr, an online grocer and delivery service based in Paris, wanted to use additional customer data to create personalized messages that drove orders without requiring dedicated technical resources to integrate data from outside of Braze.
By leveraging Braze Data Transformation, mon-marché.fr found a user-friendly way to automatically import and activate valuable data to better personalize content for customers. They were also able to use that additional data to deliver order reminder campaigns that were unique to each customer.
With more data at their fingertips, the mon-marché.fr team was empowered to act on customer data, personalize more communications, and grow their brand with new ideas. They’ve been able to increase orders by 43%, a critical component in driving revenue.