The Mobile Playbook for Quick-Serve Restaurants

How can quick-serve restaurants (QSRs) leverage mobile apps to drive long-term engagement? Take a look at what successful apps are doing to get high usage numbers and boost business. From flexible payment options and loyalty programs to creating easy-to-use pathways into an app, customers are embracing the QSR apps that offer the best experiences.

Check out our mobile playbook to learn how—when used together—Braze and Branch can help you:

  • Personalize organic growth channels to acquire new app users
  • Activate tactics such a loyalty rewards and referral programs
  • Curate a seamless web-to-app journey for a better ordering experience


Today’s top global brands are sending tens of billions of messages per month to over 5.5+ billion monthly active users (MAU) with Braze.