Created for students, Quizlet enables studiers to review information through flashcards, tests, and games. By implementing webhooks to collect more nuanced data in through their study programs, Quizlet was able to decrease related network requests by 76.4% and execute their campaign without compromising their data. Learn more: https://www.braze.com/perspectives/article/quizlet-case-study
It may be a challenge for brands in highly-regulated spaces, but meeting customer expectations is both possible and essential. To get there, marketers need to ensure that they strike the right balance between data privacy/security and innovation. Let’s dig into what that journey looks like and how financial services brands can make it as smooth and secure as possible.