A diverse panel of players, coaches and executives from the NBA, WNBA, and NFL team up to discuss the future of sports and the role that technology and data has had on both amplifying, shaping and growing their personal and professional brands as well as how to leverage technology and optimize ROI in this space.
It may be a challenge for brands in highly-regulated spaces, but meeting customer expectations is both possible and essential. To get there, marketers need to ensure that they strike the right balance between data privacy/security and innovation. Let’s dig into what that journey looks like and how financial services brands can make it as smooth and secure as possible.
Payomatic, New York's largest provider of check cashing and financial services, is adding digital capabilities to transform its traditional brick-and-mortar business. To increase mobile app adoption, engagement, and customer lifetime value, Payomatic is using Braze to deliver personalized messages at key moments during the customer journey.