Use the search bar or the checkboxes below to find the events you need to use Currents effectively.
These schema consist of the Braze Events that are directly related to message sending.
Os esquemas de armazenamento se aplicam aos dados de eventos de arquivo plano que enviamos para parceiros de Armazenamento de Data Warehouse (Google Cloud Storage, Amazon S3 e Microsoft Azure Blob Storage). Para esquemas que se aplicam aos outros parceiros, consulte nossa lista de parceiros disponíveis e verifique suas respectivas páginas.
Entre em contato com seu gerente de conta ou abra um ticket de suporte se precisar de acesso a direitos de eventos adicionais. Se você não conseguir encontrar o que precisa neste artigo, confira nossa Biblioteca de Eventos de Comportamento do Cliente ou nossos exemplos de dados de Currents.
Explanation of message engagement event structure and platform values
Estrutura do evento
Esta divisão do evento mostra que tipo de informação geralmente está incluída em um evento de engajamento de mensagens. Com uma compreensão sólida de seus componentes, seus desenvolvedores e a equipe de estratégia de inteligência de negócios podem usar os dados de eventos Currents recebidos para criar relatórios e gráficos baseados em dados, e aproveitar outras métricas de dados valiosas.
!Divisão de um evento de engajamento de mensagens mostrando um evento de cancelamento de inscrição de e-mail com as propriedades listadas agrupadas por propriedades específicas do usuário, propriedades de rastreamento de campanha ou Canvas, e propriedades específicas do evento
Os eventos de engajamento de mensagens são compostos por propriedades específicas do usuário, propriedades de rastreamento de campanha/canvas, e propriedades específicas do evento.
Esquema de ID do usuário
Observe as convenções de nomenclatura para IDs de usuário.
| Esquema Braze |
Esquema Currents |
Descrição |
braze_id |
"USER_ID" |
O identificador único que é atribuído automaticamente pela Braze. |
external_id |
"EXTERNAL_USER_ID" |
O identificador único do perfil de um usuário que é definido pelo cliente. |
Certos eventos retornam um valor platform que especifica a plataforma do dispositivo do usuário.
A tabela a seguir detalha os possíveis valores retornados:
| Dispositivo do usuário |
Valor da plataforma |
| iOS |
ios |
| Android |
android |
| FireTV |
kindle |
| Kindle |
kindle |
| Web |
web |
| tvOS |
tvos |
| Roku |
roku |
important:
Eventos com cargas úteis excessivamente grandes, superiores a 900 KB, serão descartados.
note:
Certos campos podem demorar mais para exibir seu estado mais recente após uma campanha ou Canvas ser atualizado. Esses campos são:
- "campaign_name"
- "canvas_name"
- "canvas_step_name"
- "conversion_behavior"
- "canvas_variation_name"
- "experiment_split_name"
- "message_variation_name"
Se a consistência completa for necessária, recomendamos esperar uma hora desde a última atualização desses campos antes de enviar suas mensagens para seus usuários.
Eventos de desinstalação
Este evento ocorre quando um usuário desinstala um aplicativo. Use esses dados para rastrear quando os usuários desinstalam um aplicativo. Embora este seja atualmente um evento de engajamento de mensagem, isso será alterado para um evento de comportamento do usuário no futuro.
important:
Este evento não é acionado quando o usuário realmente desinstala o aplicativo, pois isso é impossível de rastrear exatamente. A Braze envia um push silencioso diário para determinar se o aplicativo ainda existe no dispositivo do seu usuário, e se recebermos um erro nesse push silencioso, assume-se que o aplicativo foi desinstalado.
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| // Uninstall (users.behaviors.Uninstall)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Uninstall (users.behaviors.Uninstall)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Application Uninstalls (users.behaviors.Uninstall)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Application Uninstalled (users.behaviors.Uninstall)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"device_id" : "(optional, string) ID of the device on which the event occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.behaviors.Uninstall
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Mudanças no estado de assinatura global
Este evento ocorre quando a Braze recebe um pedido para atualizar o estado de assinatura global do usuário, mesmo que o pedido não altere o estado de assinatura atual do usuário.
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| // Global Subscription State Change (users.behaviors.subscription.GlobalStateChange)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"email_address" : "(optional, string) [PII] Email address of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_status" : "(required, string) Subscription status: 'Subscribed', 'Unsubscribed' or 'Opted In'",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Global Subscription State Change (users.behaviors.subscription.GlobalStateChange)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(optional, string) [PII] Email address of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_status" : "(required, string) Subscription status: 'Subscribed', 'Unsubscribed' or 'Opted In'",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Global Subscription State Changes (users.behaviors.subscription.GlobalStateChange)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_status" : "(required, string) Subscription status: 'Subscribed', 'Unsubscribed' or 'Opted In'"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(optional, string) [PII] Email address of the user"
}
}
|
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| // Global Subscription State Changed (users.behaviors.subscription.GlobalStateChange)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(optional, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_status" : "(required, string) Subscription status: 'Subscribed', 'Unsubscribed' or 'Opted In'"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.behaviors.subscription.GlobalStateChange
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"email_address" : "(optional, string) [PII] Email address of the user",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_status" : "(required, string) Subscription status: 'Subscribed', 'Unsubscribed' or 'Opted In'",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
state_change_source retornará uma string do nome completo da fonte. Por exemplo, a importação de CSV da fonte retornará a string CSV Import. As fontes disponíveis estão listadas abaixo:
| Fonte |
Descrição |
| SDK |
Endpoints do SDK |
| Painel |
Quando o estado de assinatura de um usuário é atualizado a partir da página Perfil do Usuário no painel |
| Página de Assinatura |
Quando um usuário se desinscreve através de um link de e-mail que não é o centro de preferências |
| REST API |
Pontos finais da API REST |
| Importação de CSV |
Importação de usuários via CSV |
| Centro de Preferências |
Quando um usuário é atualizado a partir do centro de preferências |
| Mensagem de Entrada |
Quando um usuário é atualizado por mensagens de entrada de usuários finais através de canais, como SMS |
| Migração |
Quando um usuário é atualizado por migrações internas ou scripts de manutenção |
| Mesclagem de Usuários |
Quando um usuário é atualizado pelo processo de mesclagem de usuários |
| Etapa de Atualização de Usuário do Canvas |
Quando um usuário é atualizado pela etapa de Atualização de Usuário do Canvas |
| Registro de Token de Push |
Quando um usuário é atualizado pelo processo de registro de token |
| List-Unsubscribe |
Quando um usuário se desinscreve via Braze mailto ou cabeçalho de desinscrição de um clique |
| Outro |
Inclui quaisquer outras fontes, como trabalhos de sincronização de demonstração ou de provedores, ou callbacks de eventos SMS e Whatsapp |
Eventos de Mudança de Estado do Grupo de Assinatura
Este evento ocorre quando o estado de assinatura de um usuário em um grupo de assinatura muda.
important:
Os grupos de assinatura estão disponíveis apenas para canais de e-mail, SMS e WhatsApp neste momento.
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| // Subscription Group State Change (users.behaviors.subscriptiongroup.StateChange)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(optional, string) [PII] Email address of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_group_id" : "(required, string) Subscription group API ID",
"subscription_status" : "(required, string) Subscription status: 'Subscribed' or 'Unsubscribed'",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Subscription Group State Change (users.behaviors.subscriptiongroup.StateChange)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(optional, string) [PII] Email address of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_group_id" : "(required, string) Subscription group API ID",
"subscription_status" : "(required, string) Subscription status: 'Subscribed' or 'Unsubscribed'",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Subscription Group State Changes (users.behaviors.subscriptiongroup.StateChange)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_group_id" : "(required, string) Subscription group API ID",
"subscription_status" : "(required, string) Subscription status: 'Subscribed' or 'Unsubscribed'"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(optional, string) [PII] Email address of the user"
}
}
|
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| // Subscription Group State Changed (users.behaviors.subscriptiongroup.StateChange)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(optional, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_group_id" : "(required, string) Subscription group API ID",
"subscription_status" : "(required, string) Subscription status: 'Subscribed' or 'Unsubscribed'"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.behaviors.subscriptiongroup.StateChange
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"channel" : "(optional, string) Channel this event belongs to",
"channel_identifier" : "(optional, string) [PII] The user's identifier on the channel the event is for.",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(optional, string) [PII] Email address of the user",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"phone_number" : "(optional, string) [PII] Phone number of the user in e.164 format (for example +14155552671)",
"send_id" : "(optional, string) Message send ID this message belongs to",
"state_change_source" : "(optional, string) Source of the state change, e.g: REST API, SDK, Dashboard, etc.",
"subscription_group_id" : "(required, string) Subscription group API ID",
"subscription_status" : "(required, string) Subscription status: 'Subscribed' or 'Unsubscribed'",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
state_change_source retornará uma string do nome completo da fonte. Por exemplo, a importação de CSV da fonte retornará a string CSV Import. As fontes disponíveis estão listadas abaixo:
| Fonte |
Descrição |
| SDK |
Endpoints do SDK |
| Painel |
Quando o estado de assinatura de um usuário é atualizado na página de Perfil do Usuário no Painel. |
| Página de Assinatura |
Quando um usuário se desinscreve através de um link de e-mail que não é o centro de preferências |
| REST API |
Pontos finais da API REST |
| Importação de CSV |
Importação de usuários via CSV |
| Centro de Preferências |
Quando um usuário é atualizado a partir do centro de preferências |
| Mensagem de Entrada |
Quando um usuário é atualizado por mensagens recebidas de usuários finais através de canais como SMS. |
| Migração |
Quando um usuário é atualizado por migrações internas ou scripts de manutenção |
| Mesclagem de Usuários |
Quando um usuário é atualizado pelo processo de mesclagem de usuários. |
| Etapa de Atualização de Usuário do Canvas |
Quando um usuário é atualizado pela etapa de atualização de usuário do Canvas. |
Eventos de Conversão de Campanha
Este evento ocorre quando um usuário realiza uma ação que foi definida como um evento de conversão em uma campanha.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
important:
Observe que o evento de conversão está codificado no campo conversion_behavior, que inclui o tipo de evento de conversão, a janela (período de tempo) e informações adicionais dependendo do tipo de evento de conversão. O campo conversion_behavior_index representa qual evento de conversão, como 0 = A, 1 = B, 2 = C, 3 = D.
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| // Campaign Conversion (users.campaigns.Conversion)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Campaign Conversion (users.campaigns.Conversion)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Campaign Conversions (users.campaigns.Conversion)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Campaign Converted (users.campaigns.Conversion)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.campaigns.Conversion
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(required, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Inscrição do Grupo de Controle da Campanha
Este evento ocorre quando um usuário é inscrito em uma variante de controle definida em uma campanha multivariada. Este evento é gerado pois não haverá evento de envio de canal para este usuário.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // Campaign Control Group Enrollment (users.campaigns.EnrollInControl)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Campaign Control Group Enrollment (users.campaigns.EnrollInControl)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Campaign Control Group Enrollments (users.campaigns.EnrollInControl)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Campaign Control Group Entered (users.campaigns.EnrollInControl)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.campaigns.EnrollInControl
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(required, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Conversão do Canvas
Este evento ocorre quando um usuário realiza uma ação que foi definida como um evento de conversão no Canvas.
important:
Observe que o evento de conversão está codificado no campo conversion_behavior, que inclui o tipo de evento de conversão, a janela (período de tempo) e informações adicionais dependendo do tipo de evento de conversão. O campo conversion_behavior_index representa qual evento de conversão, como 0 = A, 1 = B, 2 = C, 3 = D.
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| // Canvas Conversion (users.canvas.Conversion)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Canvas Conversion (users.canvas.Conversion)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Canvas Conversions (users.canvas.Conversion)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Canvas Converted (users.canvas.Conversion)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"device_id" : "(optional, string) ID of the device on which the event occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.canvas.Conversion
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(required, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(required, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de entrada do Canvas
Este evento ocorre quando um usuário entra no Canvas. Este evento informa qual variante o usuário entrou.
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| // Canvas Entry (users.canvas.Entry)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Canvas Entry (users.canvas.Entry)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Canvas Entries (users.canvas.Entry)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Canvas Entered (users.canvas.Entry)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.canvas.Entry
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(required, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(required, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de saída do público de correspondência
Este evento ocorre quando um usuário saiu de um Canvas correspondendo a um público.
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| // Exit Match Audience (users.canvas.exit.MatchedAudience)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Exit Match Audience (users.canvas.exit.MatchedAudience)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Exit Matched Audiences (users.canvas.exit.MatchedAudience)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Exit Matched Audience (users.canvas.exit.MatchedAudience)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.canvas.exit.MatchedAudience
{
"app_group_api_id" : "(optional, string) [DEPRECATED]",
"app_group_id" : "(required, string) API ID of the app group this user belongs to",
"canvas_api_id" : "(optional, string) [DEPRECATED]",
"canvas_id" : "(required, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_api_id" : "(optional, string) [DEPRECATED]",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_api_id" : "(optional, string) [DEPRECATED]",
"canvas_variation_id" : "(required, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Este evento ocorre quando um usuário saiu de um Canvas realizando um evento.
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| // Exit Perform Event (users.canvas.exit.PerformedEvent)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Exit Perform Event (users.canvas.exit.PerformedEvent)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Exit Performed Events (users.canvas.exit.PerformedEvent)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Exit Performed Event (users.canvas.exit.PerformedEvent)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.canvas.exit.PerformedEvent
{
"app_group_api_id" : "(optional, string) [DEPRECATED]",
"app_group_id" : "(required, string) API ID of the app group this user belongs to",
"canvas_api_id" : "(optional, string) [DEPRECATED]",
"canvas_id" : "(required, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_api_id" : "(optional, string) [DEPRECATED]",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_api_id" : "(optional, string) [DEPRECATED]",
"canvas_variation_id" : "(required, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de conversão de etapa de experimento
Este evento ocorre quando um usuário converte para uma etapa de experimento do Canvas.
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| // Experiment Step Conversion (users.canvas.experimentstep.Conversion)
{
"event_properties" : {
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Experiment Step Conversion (users.canvas.experimentstep.Conversion)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"distinct_id" : "(required, string) [PII] External ID of the user",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Experiment Step Conversions (users.canvas.experimentstep.Conversion)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Experiment Step Converted (users.canvas.experimentstep.Conversion)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.canvas.experimentstep.Conversion
{
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"conversion_behavior" : "(optional, string) JSON-encoded string describing the conversion behavior",
"conversion_behavior_index" : "(optional, int) Index of the conversion behavior",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de entrada de divisão de experimento
Este evento ocorre quando um usuário entra em um caminho de etapa de experimento do Canvas.
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| // Experiment Split Entry (users.canvas.experimentstep.SplitEntry)
{
"event_properties" : {
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Experiment Split Entry (users.canvas.experimentstep.SplitEntry)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"$insert_id" : "(required, string) Globally unique ID for this event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Experiment Split Entries (users.canvas.experimentstep.SplitEntry)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Experiment Split Entered (users.canvas.experimentstep.SplitEntry)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.canvas.experimentstep.SplitEntry
{
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"experiment_split_id" : "(optional, string) API ID of the experiment split the user enrolled in",
"experiment_split_name" : "(optional, string) Name of the experiment split",
"experiment_step_id" : "(optional, string) API ID of the experiment step this event belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"in_control_group" : "(required, boolean) Whether the user was enrolled in the control group",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de progressão de etapa do Canvas
Este evento ocorre quando um usuário avança por uma etapa em um Canvas com algum resultado. Observe que este evento não ocorre quando as etapas são inseridas ou saídas. Atualmente, apenas etapas de divisão (Caminhos de Público, Divisão de Decisão, Caminhos de Ação, Experimento) e resultados avançados geram eventos de progressão de etapa.
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| // Canvas Step Progression (users.canvasstep.Progression)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_entry_id" : "(required, string) Unique identifier for this instance of a user in a canvas",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"exit_reason" : "(optional, string) If this is an exit, the reason a user exited the canvas during the step",
"is_canvas_entry" : "(optional, boolean) Whether this is entry into a first step in a canvas",
"next_step_id" : "(optional, string) API ID of the next step in the canvas",
"progression_type" : "(required, string) What type of step progression event this is"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Canvas Step Progression (users.canvasstep.Progression)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_entry_id" : "(required, string) Unique identifier for this instance of a user in a canvas",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"exit_reason" : "(optional, string) If this is an exit, the reason a user exited the canvas during the step",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_canvas_entry" : "(optional, boolean) Whether this is entry into a first step in a canvas",
"next_step_id" : "(optional, string) API ID of the next step in the canvas",
"progression_type" : "(required, string) What type of step progression event this is",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Canvas Step Progressions (users.canvasstep.Progression)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_entry_id" : "(required, string) Unique identifier for this instance of a user in a canvas",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"exit_reason" : "(optional, string) If this is an exit, the reason a user exited the canvas during the step",
"is_canvas_entry" : "(optional, boolean) Whether this is entry into a first step in a canvas",
"next_step_id" : "(optional, string) API ID of the next step in the canvas",
"progression_type" : "(required, string) What type of step progression event this is",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Canvas Step Progression (users.canvasstep.Progression)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_entry_id" : "(required, string) Unique identifier for this instance of a user in a canvas",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"exit_reason" : "(optional, string) If this is an exit, the reason a user exited the canvas during the step",
"is_canvas_entry" : "(optional, boolean) Whether this is entry into a first step in a canvas",
"next_step_id" : "(optional, string) API ID of the next step in the canvas",
"progression_type" : "(required, string) What type of step progression event this is"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.canvasstep.Progression
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"canvas_entry_id" : "(required, string) Unique identifier for this instance of a user in a canvas",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"exit_reason" : "(optional, string) If this is an exit, the reason a user exited the canvas during the step",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"is_canvas_entry" : "(optional, boolean) Whether this is entry into a first step in a canvas",
"next_step_id" : "(optional, string) API ID of the next step in the canvas",
"progression_type" : "(required, string) What type of step progression event this is",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de aborto de banner
Este evento ocorre quando uma mensagem de banner originalmente programada foi abortada por algum motivo.
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| // Banner Abort (users.messages.banner.Abort)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_model" : "(optional, string) Model of the device",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Banner Abort (users.messages.banner.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Banner Aborts (users.messages.banner.Abort)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Banner Aborted (users.messages.banner.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.banner.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"carrier" : "(optional, string) Carrier of the device",
"country" : "(optional, string) [PII] Country of the user",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"gender" : "(optional, string) [PII] Gender of the user, one of ['M', 'F', 'O', 'N', 'P']",
"id" : "(required, string) Globally unique ID for this event",
"language" : "(optional, string) [PII] Language of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"resolution" : "(optional, string) Resolution of the device",
"sdk_version" : "(optional, string) Version of the Braze SDK in use during the event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Clique no Banner
Este evento ocorre quando um usuário clica em um banner.
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| // Banner Click (users.messages.banner.Click)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_model" : "(optional, string) Model of the device",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Banner Click (users.messages.banner.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Banner Clicks (users.messages.banner.Click)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Banner Clicked (users.messages.banner.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.banner.Click
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"carrier" : "(optional, string) Carrier of the device",
"country" : "(optional, string) [PII] Country of the user",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"gender" : "(optional, string) [PII] Gender of the user, one of ['M', 'F', 'O', 'N', 'P']",
"id" : "(required, string) Globally unique ID for this event",
"language" : "(optional, string) [PII] Language of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"resolution" : "(optional, string) Resolution of the device",
"sdk_version" : "(optional, string) Version of the Braze SDK in use during the event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Impressão de Banner
Este evento ocorre quando um usuário visualiza um banner.
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| // Banner Impression (users.messages.banner.Impression)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_model" : "(optional, string) Model of the device",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Banner Impression (users.messages.banner.Impression)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Banner Impressions (users.messages.banner.Impression)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Banner Viewed (users.messages.banner.Impression)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.banner.Impression
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"banner_placement_id" : "(optional, string) Customer specified banner placement ID",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"carrier" : "(optional, string) Carrier of the device",
"country" : "(optional, string) [PII] Country of the user",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"gender" : "(optional, string) [PII] Gender of the user, one of ['M', 'F', 'O', 'N', 'P']",
"id" : "(required, string) Globally unique ID for this event",
"language" : "(optional, string) [PII] Language of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"resolution" : "(optional, string) Resolution of the device",
"sdk_version" : "(optional, string) Version of the Braze SDK in use during the event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Abortamento de Cartão de Conteúdo
Este evento ocorre se uma mensagem de Cartão de Conteúdo foi abortada com base em abortos do Liquid, etc.
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| // Content Card Abort (users.messages.contentcard.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Content Card Abort (users.messages.contentcard.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Content Card Aborts (users.messages.contentcard.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Content Card Aborted (users.messages.contentcard.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.contentcard.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Clique em Cartão de Conteúdo
Este evento ocorre quando um usuário clica em um Cartão de Conteúdo.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // Content Card Click (users.messages.contentcard.Click)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Content Card Click (users.messages.contentcard.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Content Card Clicks (users.messages.contentcard.Click)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Content Card Clicked (users.messages.contentcard.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.contentcard.Click
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio de
ad_id.
Eventos de Descarte de Cartão de Conteúdo
Este evento ocorre quando um usuário descarta um Cartão de Conteúdo.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // Content Card Dismiss (users.messages.contentcard.Dismiss)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Content Card Dismiss (users.messages.contentcard.Dismiss)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Content Card Dismisses (users.messages.contentcard.Dismiss)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Content Card Dismissed (users.messages.contentcard.Dismiss)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.contentcard.Dismiss
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados de Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio de
ad_id.
Eventos de Impressão de Cartão de Conteúdo
Este evento ocorre quando um usuário visualiza um Cartão de Conteúdo.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // Content Card Impression (users.messages.contentcard.Impression)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Content Card Impression (users.messages.contentcard.Impression)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Content Card Impressions (users.messages.contentcard.Impression)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Content Card Viewed (users.messages.contentcard.Impression)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.contentcard.Impression
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados de Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio de
ad_id.
Eventos de Envio de Cartão de Conteúdo
Este evento ocorre quando um Cartão de Conteúdo é enviado a um usuário.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // Content Card Send (users.messages.contentcard.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Content Card Send (users.messages.contentcard.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Content Card Sends (users.messages.contentcard.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Content Card Sent (users.messages.contentcard.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.contentcard.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_card_id" : "(required, string) ID of the card that generated this event",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Detalhes da propriedade
message_extras permite que você anote seus eventos de envio com dados dinâmicos do Conteúdo Conectado, atributos personalizados (como idioma ou país) e propriedades de entrada do Canvas. Consulte Message extras para saber mais.
Eventos de Abort de Email
Este evento ocorre se uma mensagem de email foi abortada com base em abortos do Liquid, etc.
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| // Email Abort (users.messages.email.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Abort (users.messages.email.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Email Aborts (users.messages.email.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
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| // Email Aborted (users.messages.email.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.email.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Bounce de Email
Este evento ocorre quando um Provedor de Serviços de Internet retorna um hard bounce. Um hard bounce significa uma falha permanente de entregabilidade.
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| // Email Bounce (users.messages.email.Bounce)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_drop" : "(optional, boolean) Indicates that this event counts as a drop event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Bounce (users.messages.email.Bounce)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_drop" : "(optional, boolean) Indicates that this event counts as a drop event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Email Bounces (users.messages.email.Bounce)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_drop" : "(optional, boolean) Indicates that this event counts as a drop event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
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| // Email Bounced (users.messages.email.Bounce)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_drop" : "(optional, boolean) Indicates that this event counts as a drop event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.email.Bounce
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_drop" : "(optional, boolean) Indicates that this event counts as a drop event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"sending_ip" : "(optional, string) IP address from which the email send was made",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Clique de Email
Este evento ocorre quando um usuário clica em um email. Múltiplos eventos podem ser gerados para a mesma campanha se um usuário clicar várias vezes ou clicar em links diferentes dentro do email.
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| // Email Click (users.messages.email.Click)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_model" : "(optional, string) Model of the device",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"is_suspected_bot_click" : "(optional, boolean) Indicates that this is a suspected bot click. Will only populate when Bot Filtering setting is enabled",
"link_alias" : "(optional, string) Alias associated with this link ID",
"link_id" : "(optional, string) Unique ID for the link which was clicked, as created by Braze",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"suspected_bot_click_reason" : "(optional, array of string) Reason(s) why this is a suspected bot click. Will always populate even if Bot Filtering setting is disabled.",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Click (users.messages.email.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"$device" : "(optional, string) Model of the device",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"is_suspected_bot_click" : "(optional, boolean) Indicates that this is a suspected bot click. Will only populate when Bot Filtering setting is enabled",
"link_alias" : "(optional, string) Alias associated with this link ID",
"link_id" : "(optional, string) Unique ID for the link which was clicked, as created by Braze",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"suspected_bot_click_reason" : "(optional, array of string) Reason(s) why this is a suspected bot click. Will always populate even if Bot Filtering setting is disabled.",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
}
}
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| // Email Clicks (users.messages.email.Click)
{
"device_info" : {
"device_model" : "(optional, string) Model of the device",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"is_suspected_bot_click" : "(optional, boolean) Indicates that this is a suspected bot click. Will only populate when Bot Filtering setting is enabled",
"link_alias" : "(optional, string) Alias associated with this link ID",
"link_id" : "(optional, string) Unique ID for the link which was clicked, as created by Braze",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
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| // Email Link Clicked (users.messages.email.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device"
},
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"is_suspected_bot_click" : "(optional, boolean) Indicates that this is a suspected bot click. Will only populate when Bot Filtering setting is enabled",
"link_alias" : "(optional, string) Alias associated with this link ID",
"link_id" : "(optional, string) Unique ID for the link which was clicked, as created by Braze",
"link_url" : "(optional, string) URL that the user clicked on",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"suspected_bot_click_reason" : "(optional, array of string) Reason(s) why this is a suspected bot click. Will always populate even if Bot Filtering setting is disabled.",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Click
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_model" : "(optional, string) Model of the device",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"is_suspected_bot_click" : "(optional, boolean) Indicates that this is a suspected bot click. Will only populate when Bot Filtering setting is enabled",
"link_alias" : "(optional, string) Alias associated with this link ID",
"link_id" : "(optional, string) Unique ID for the link which was clicked, as created by Braze",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"suspected_bot_click_reason" : "(optional, array of string) Reason(s) why this is a suspected bot click. Will always populate even if Bot Filtering setting is disabled.",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Diferimento de Email
Este evento ocorre quando um Provedor de Serviços de Internet não entrega imediatamente o email para um endereço de email que não teve hard bounce e a Braze tenta reenviar o email por até 72 horas. Razões típicas para diferimentos incluem limitação de taxa de volume de email baseada em reputação do provedor de caixa de entrada, problemas temporários de conectividade, caixa de entrada do destinatário cheia ou erros de DNS.
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| // Email Deferral (users.messages.email.Deferral)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"attempt_count" : "(optional, int) Number of attempts made to send the message",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"deferral_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this deferral event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"recipient_domain" : "(optional, string) Receipient's email domain",
"send_id" : "(optional, string) Message send ID this message belongs to",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Email Deferral (users.messages.email.Deferral)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"attempt_count" : "(optional, int) Number of attempts made to send the message",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"deferral_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this deferral event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"recipient_domain" : "(optional, string) Receipient's email domain",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Email Deferrals (users.messages.email.Deferral)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"attempt_count" : "(optional, int) Number of attempts made to send the message",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"deferral_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this deferral event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"recipient_domain" : "(optional, string) Receipient's email domain",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Email Deferred (users.messages.email.Deferral)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"attempt_count" : "(optional, int) Number of attempts made to send the message",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"deferral_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this deferral event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"recipient_domain" : "(optional, string) Receipient's email domain",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Deferral
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"attempt_count" : "(optional, int) Number of attempts made to send the message",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"deferral_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this deferral event",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"recipient_domain" : "(optional, string) Receipient's email domain",
"send_id" : "(optional, string) Message send ID this message belongs to",
"sending_ip" : "(optional, string) IP address from which the email send was made",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Entrega de Email
Este evento ocorre quando um email enviado chega com sucesso à caixa de entrada dos usuários finais.
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| // Email Delivery (users.messages.email.Delivery)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Delivery (users.messages.email.Delivery)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Email Deliveries (users.messages.email.Delivery)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Email Delivered (users.messages.email.Delivery)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Delivery
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"sending_ip" : "(optional, string) IP address from which the email send was made",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Marcar Email como Spam
Este evento ocorre quando o usuário final clica no botão “spam” no email. Observe que isso não representa o fato de que o email foi para a pasta de spam, pois a Braze não rastreia isso.
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| // Email Mark As Spam (users.messages.email.MarkAsSpam)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Email Mark As Spam (users.messages.email.MarkAsSpam)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
}
}
|
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| // Email Marks As Spam (users.messages.email.MarkAsSpam)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Email Marked as Spam (users.messages.email.MarkAsSpam)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.MarkAsSpam
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Abertura de Email
Este evento ocorre quando um usuário abre um email. Vários eventos podem ser gerados para a mesma campanha se um usuário abrir o email várias vezes.
important:
É um comportamento conhecido que os campos do evento de abertura de email device_model e mailbox_provider estão vazios. Você pode ignorá-los por enquanto.
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| // Email Open (users.messages.email.Open)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_model" : "(optional, string) Model of the device",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"machine_open" : "(optional, string) Populated to 'true' if the open event is triggered without user engagement, for example by an Apple device with Mail Privacy Protection enabled. Value may change over time to provide more granularity.",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Open (users.messages.email.Open)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"$device" : "(optional, string) Model of the device",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"machine_open" : "(optional, string) Populated to 'true' if the open event is triggered without user engagement, for example by an Apple device with Mail Privacy Protection enabled. Value may change over time to provide more granularity.",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
}
}
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| // Email Opens (users.messages.email.Open)
{
"device_info" : {
"device_model" : "(optional, string) Model of the device",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"machine_open" : "(optional, string) Populated to 'true' if the open event is triggered without user engagement, for example by an Apple device with Mail Privacy Protection enabled. Value may change over time to provide more granularity.",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
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| // Email Opened (users.messages.email.Open)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device"
},
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"machine_open" : "(optional, string) Populated to 'true' if the open event is triggered without user engagement, for example by an Apple device with Mail Privacy Protection enabled. Value may change over time to provide more granularity.",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Open
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_class" : "(optional, string) Device class extracted from user_agent (mobile, desktop, tablet, etc...)",
"device_model" : "(optional, string) Model of the device",
"device_os" : "(optional, string) Device operating system extracted from user_agent",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"is_amp" : "(optional, boolean) Indicates that this is an AMP event",
"machine_open" : "(optional, string) Populated to 'true' if the open event is triggered without user engagement, for example by an Apple device with Mail Privacy Protection enabled. Value may change over time to provide more granularity.",
"mailbox_provider" : "(optional, string) Mailbox provider value returned by the esp for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Envio de Email
Este evento ocorre quando um pedido de envio de email foi comunicado com sucesso entre Braze e SendGrid. No entanto, isso não significa que o email foi recebido na caixa de entrada do usuário.
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| // Email Send (users.messages.email.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Email Send (users.messages.email.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Email Sends (users.messages.email.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Email Sent (users.messages.email.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
message_extras permite que você anote seus eventos de envio com dados dinâmicos do Conteúdo Conectado, atributos personalizados (como idioma, país) e propriedades de entrada do Canvas. Consulte Message extras para saber mais.
Eventos de Soft Bounce de Email
Este evento ocorre quando um Provedor de Serviços de Internet retorna um soft bounce. Um soft bounce significa que um email não pôde ser entregue devido a uma falha temporária de entregabilidade.
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| // Email Soft Bounce (users.messages.email.SoftBounce)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Email Soft Bounce (users.messages.email.SoftBounce)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Email Soft Bounces (users.messages.email.SoftBounce)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Email Soft Bounced (users.messages.email.SoftBounce)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"from_domain" : "(optional, string) Sending domain for the email",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.SoftBounce
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"bounce_reason" : "(optional, string) [PII] The SMTP reason code and user friendly message received for this bounce event",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"esp" : "(optional, string) ESP related to the event (SparkPost, SendGrid, or Amazon SES)",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_domain" : "(optional, string) Sending domain for the email",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"sending_ip" : "(optional, string) IP address from which the email send was made",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Cancelamento de Inscrição de Email
Este evento ocorre quando o usuário final clicou em “cancelar inscrição” do email.
important:
O evento Unsubscribe é na verdade um evento de clique especializado que é acionado quando seu usuário clica no link de cancelamento de inscrição no email (seja um link de cancelamento de inscrição normal dentro do corpo ou rodapé do email, ou usando o cabeçalho de list-unsubscribe), não quando o usuário muda o estado para cancelado. Se a mudança de estado de inscrição for enviada através da API, ou via link de cancelamento de inscrição personalizado (não-Braze), não acionará um evento no Currents.
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| // Email Unsubscribe (users.messages.email.Unsubscribe)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Email Unsubscribe (users.messages.email.Unsubscribe)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"email_address" : "(required, string) [PII] Email address of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Email Unsubscribes (users.messages.email.Unsubscribe)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user",
"email" : "(required, string) [PII] Email address of the user"
}
}
|
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| // Unsubscribed (users.messages.email.Unsubscribe)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"email" : "(required, string) [PII] Email address of the user"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.email.Unsubscribe
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"email_address" : "(required, string) [PII] Email address of the user",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"ip_pool" : "(optional, string) IP pool from which the email send was made",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- O comportamento para
dispatch_id difere entre Canvas e campanhas porque a Braze trata os passos do Canvas (exceto pelos passos de entrada, que podem ser agendados) como eventos acionados, mesmo quando estão agendados. Saiba mais sobre comportamento do ID de despacho.
Eventos de Impressão de Experimento de Feature Flag
Este evento ocorre sempre que um usuário teve a oportunidade de interagir com sua funcionalidade, ou quando poderia ter interagido se a funcionalidade estiver desativada (no caso de um grupo de controle em um teste A/B).
As impressões de feature flag são registradas apenas uma vez por sessão.
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| // Feature Flag Experiment Impression (users.messages.featureflag.Impression)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_model" : "(optional, string) Model of the device",
"feature_flag_id_name" : "(optional, string) The Feature Flag Rollout identifier",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Feature Flag Experiment Impression (users.messages.featureflag.Impression)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"feature_flag_id_name" : "(optional, string) The Feature Flag Rollout identifier",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Feature Flag Experiment Impressions (users.messages.featureflag.Impression)
{
"device_info" : {
"device_model" : "(optional, string) Model of the device",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"platform" : "(optional, string) Platform of the device"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"feature_flag_id_name" : "(optional, string) The Feature Flag Rollout identifier",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Feature Flag Experiment Impressed (users.messages.featureflag.Impression)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"feature_flag_id_name" : "(optional, string) The Feature Flag Rollout identifier",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.featureflag.Impression
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"carrier" : "(optional, string) Carrier of the device",
"country" : "(optional, string) [PII] Country of the user",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"feature_flag_id_name" : "(optional, string) The Feature Flag Rollout identifier",
"gender" : "(optional, string) [PII] Gender of the user, one of ['M', 'F', 'O', 'N', 'P']",
"id" : "(required, string) Globally unique ID for this event",
"language" : "(optional, string) [PII] Language of the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"resolution" : "(optional, string) Resolution of the device",
"sdk_version" : "(optional, string) Version of the Braze SDK in use during the event",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Abort de Mensagem In-App
Este evento ocorre quando uma mensagem in-app originalmente programada foi abortada.
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| // In-App Message Abort (users.messages.inappmessage.Abort)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // In-App Message Abort (users.messages.inappmessage.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // In-App Message Aborts (users.messages.inappmessage.Abort)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // In-App Message Aborted (users.messages.inappmessage.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.inappmessage.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"browser" : "(optional, string) Device browser - extracted from user_agent - on which the open occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"carrier" : "(optional, string) Carrier of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"resolution" : "(optional, string) Resolution of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"version" : "(required, string) Which version of in-app message, legacy or triggered"
}
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Eventos de Click de Mensagem In-App
Este evento ocorre quando um usuário clica em uma mensagem in-app.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // In-App Message Click (users.messages.inappmessage.Click)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // In-App Message Click (users.messages.inappmessage.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // In-App Message Clicks (users.messages.inappmessage.Click)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // In-App Message Clicked (users.messages.inappmessage.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.inappmessage.Click
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"button_id" : "(optional, string) ID of the button clicked, if this click represents a click on a button",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados de Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio de
ad_id.
Eventos de Impressão de Mensagem In-App
Este evento ocorre quando um usuário visualiza uma mensagem in-app.
note:
dispatch_id está obsoleto e será removido na próxima versão do Currents.
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| // In-App Message Impression (users.messages.inappmessage.Impression)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // In-App Message Impression (users.messages.inappmessage.Impression)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // In-App Message Impressions (users.messages.inappmessage.Impression)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // In-App Message Viewed (users.messages.inappmessage.Impression)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.inappmessage.Impression
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"card_id" : "(optional, string) API ID of the card",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados de Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio de
ad_id.
Eventos de Abort
Este evento ocorre quando uma mensagem LINE programada não pode ser entregue, antes de ser enviada para o LINE.
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| // Abort (users.messages.line.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Abort (users.messages.line.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Aborts (users.messages.line.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Aborted (users.messages.line.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.line.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Click
Este evento ocorre quando um usuário clica em um link em uma mensagem LINE onde o domínio do link corresponde ao domínio de rastreamento de cliques.
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| // Click (users.messages.line.Click)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(required, string) Shortened url that was clicked",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Click (users.messages.line.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(required, string) Shortened url that was clicked",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
}
}
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| // Clicks (users.messages.line.Click)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(required, string) Shortened url that was clicked",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Clicked (users.messages.line.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(required, string) Shortened url that was clicked",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.line.Click
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(required, string) Shortened url that was clicked",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(required, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Recepção Inbound do LINE
Este evento ocorre quando uma mensagem LINE é recebida de um usuário.
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| // LINE Inbound Receive (users.messages.line.InboundReceive)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"media_id" : "(optional, string) The LINE-generated ID which can be used to retrieve inbound media from LINE",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // LINE Inbound Receive (users.messages.line.InboundReceive)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"media_id" : "(optional, string) The LINE-generated ID which can be used to retrieve inbound media from LINE",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // LINE Inbound Receives (users.messages.line.InboundReceive)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"media_id" : "(optional, string) The LINE-generated ID which can be used to retrieve inbound media from LINE",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // LINE Inbound Received (users.messages.line.InboundReceive)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"media_id" : "(optional, string) The LINE-generated ID which can be used to retrieve inbound media from LINE",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.line.InboundReceive
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"media_id" : "(optional, string) The LINE-generated ID which can be used to retrieve inbound media from LINE",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Enviar eventos
Este evento ocorre quando uma mensagem LINE é enviada para o LINE.
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| // Send (users.messages.line.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"timezone" : "(optional, string) Time zone of the user"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Send (users.messages.line.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Sends (users.messages.line.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Sent (users.messages.line.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.line.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"line_channel_id" : "(required, string) The LINE Channel ID the message was sent to or received from",
"line_channel_name" : "(required, string) The LINE Channel Name the message was sent to or received from",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"native_line_id" : "(required, string) [PII] The user's Line ID from which the message was sent to or received from",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Resultado de Atividade ao Vivo
Este evento ocorre quando o Braze recebe uma resposta de um provedor de terceiros (e.g. APNs) após o envio da Atividade ao Vivo
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| // Live Activity Outcome (users.messages.liveactivity.Outcome)
{
"event_properties" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_outcome" : "(optional, string) Outcome of Live Activity event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"update_token" : "(optional, string) Live Activity update token"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Live Activity Outcome (users.messages.liveactivity.Outcome)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"live_activity_event_outcome" : "(optional, string) Outcome of Live Activity event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"update_token" : "(optional, string) Live Activity update token"
}
}
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| // Live Activity Outcomes (users.messages.liveactivity.Outcome)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_outcome" : "(optional, string) Outcome of Live Activity event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"source_request_id" : "(required, string) Globally unique ID for this event",
"update_token" : "(optional, string) Live Activity update token"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Live Activity Outcome (users.messages.liveactivity.Outcome)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_outcome" : "(optional, string) Outcome of Live Activity event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"update_token" : "(optional, string) Live Activity update token"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.liveactivity.Outcome
{
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"live_activity_event_outcome" : "(optional, string) Outcome of Live Activity event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"time" : "(required, int) UNIX timestamp at which the event happened",
"update_token" : "(optional, string) Live Activity update token",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Envio de Atividade ao Vivo
Este evento ocorre quando o backend do Braze faz uma solicitação ao seu provedor sobre a Atividade ao Vivo
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| // Live Activity Send (users.messages.liveactivity.Send)
{
"event_properties" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"update_token" : "(optional, string) Live Activity update token"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Live Activity Send (users.messages.liveactivity.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"update_token" : "(optional, string) Live Activity update token"
}
}
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| // Live Activity Sends (users.messages.liveactivity.Send)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"source_request_id" : "(required, string) Globally unique ID for this event",
"update_token" : "(optional, string) Live Activity update token"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Live Activity Sent (users.messages.liveactivity.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"update_token" : "(optional, string) Live Activity update token"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.liveactivity.Send
{
"activity_attributes_type" : "(optional, string) Live Activity attribute type",
"activity_id" : "(optional, string) Live Activity identifier",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"live_activity_event_type" : "(optional, string) Event type of Live Activity. One of ['start', 'update', 'end']",
"push_to_start_token" : "(optional, string) Live Activity push to start token",
"time" : "(required, int) UNIX timestamp at which the event happened",
"update_token" : "(optional, string) Live Activity update token",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Abortamento de Notificação Push
Este evento ocorre se uma mensagem de notificação push foi abortada com base em abortos do Liquid, etc.
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| // Push Notification Abort (users.messages.pushnotification.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Push Notification Abort (users.messages.pushnotification.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Push Notification Aborts (users.messages.pushnotification.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"platform" : "(optional, string) Platform of the device"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Push Notification Aborted (users.messages.pushnotification.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(required, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.pushnotification.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(required, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Bounce de Notificação Push
Este evento ocorre quando um erro é recebido do Apple Push Notification Service ou do Fire Cloud Messaging. Isso significa que a mensagem push foi devolvida e, portanto, não foi entregue ao dispositivo do usuário.
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| // Push Notification Bounce (users.messages.pushnotification.Bounce)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Push Notification Bounce (users.messages.pushnotification.Bounce)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Push Notification Bounces (users.messages.pushnotification.Bounce)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Push Notification Bounced (users.messages.pushnotification.Bounce)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.pushnotification.Bounce
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Se você estiver usando Kafka para ingerir dados Currents, entre em contato com seu gerente de sucesso do cliente ou gerente de conta para habilitar o recurso de envio
ad_id.
Eventos de Abertura de Notificação Push iOS em Primeiro Plano
Este evento não é suportado pelo nosso Swift SDK e agora está obsoleto usando nosso Obj-C SDK.
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| // Push Notification iOS Foreground Open (users.messages.pushnotification.IosForeground)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Push Notification iOS Foreground Open (users.messages.pushnotification.IosForeground)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Ios Foreground Push Opened (users.messages.pushnotification.IosForeground)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.pushnotification.IosForeground
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(required, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio
ad_id.
Eventos de Abertura de Notificação Push
Este evento ocorre quando um usuário clica diretamente na notificação Push para abrir o aplicativo. Atualmente, os Eventos de Abertura por Push referem-se especificamente a “Aberturas Diretas” em vez de “Total de Aberturas”. Isso não inclui estatísticas mostradas no nível da campanha de “aberturas influenciadas”, pois estas não são atribuídas ao nível do usuário.
note:
Em casos raros, uma abertura por push pode aparecer antes do evento correspondente de envio por push nos dados do Currents devido ao seguinte:
- Seu SDK tem um relógio incorreto.
- Alta latência de gravação em lote. O tempo de envio registrado pode atrasar em relação às entregas antecipadas, então aberturas muito rápidas podem ser registradas antes que o timestamp final de envio do lote seja escrito. Grandes envios são despachados e registrados em lotes.
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| // Push Notification Open (users.messages.pushnotification.Open)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Push Notification Open (users.messages.pushnotification.Open)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"$device" : "(optional, string) Model of the device",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"$os" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Push Notification Opens (users.messages.pushnotification.Open)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"device_model" : "(optional, string) Model of the device",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Push Notification Tapped (users.messages.pushnotification.Open)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : {
"model" : "(optional, string) Model of the device",
"type" : "(optional, string) Platform of the device"
},
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.pushnotification.Open
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"button_action_type" : "(optional, string) Action type of the push notification button, null if not from a button click. One of ['uri', 'deep_link', 'none', 'close']",
"button_string" : "(optional, string) Identifier (button_string) of the push notification button clicked. null if not from a button click",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"device_model" : "(optional, string) Model of the device",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"os_version" : "(optional, string) Version of the operating system of the device",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio
ad_id.
Eventos de Envio de Notificação por Push
Este evento ocorre quando o Braze processa uma mensagem push para um usuário, comunicando isso ao Apple Push Notification Service ou Fire Cloud Messaging. Isso não significa que o push foi entregue ao dispositivo, apenas que uma mensagem foi enviada.
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| // Push Notification Send (users.messages.pushnotification.Send)
{
"adid" : "(optional, string) [PII] Advertising identifier",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"idfa" : "(optional, string) [PII] Advertising identifier",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Push Notification Send (users.messages.pushnotification.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(optional, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Push Notification Sends (users.messages.pushnotification.Send)
{
"device_info" : {
"android_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_advertising_id" : "(optional, string) [PII] Advertising identifier",
"ios_idfv" : "(optional, string) ID of the device on which the event occurred",
"limit_ad_tracking" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"microsoft_advertising_id" : "(optional, string) [PII] Advertising identifier",
"platform" : "(optional, string) Platform of the device",
"roku_advertising_id" : "(optional, string) [PII] Advertising identifier"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Push Notification Sent (users.messages.pushnotification.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(optional, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(required, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.pushnotification.Send
{
"ad_id" : "(optional, string) [PII] Advertising identifier",
"ad_id_type" : "(optional, string) One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
"ad_tracking_enabled" : "(optional, boolean) Whether advertising tracking is enabled for the device",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"app_id" : "(required, string) API ID of the app on which this event occurred",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"locale_key" : "(optional, string) [PII] The key corresponding to the translations (for example 'en-us') used to compose this message (null for default).",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"platform" : "(required, string) Platform of the device",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
- Para
ad_id, ad_id_type e ad_tracking_enabled, você precisa coletar explicitamente o IDFA do iOS e o ID de publicidade do Google Android através dos SDKs nativos. Saiba mais sobre esta configuração para iOS e Android.
- Se você estiver usando Kafka para ingerir dados Currents, entre em contato com seu gerente de sucesso do cliente para habilitar o envio
ad_id.
message_extras permite que você anote seus eventos de envio com dados dinâmicos do Conteúdo Conectado, atributos personalizados (como idioma, país) e propriedades de entrada do Canvas. Consulte Extras da mensagem para saber mais.
Eventos de Abort
Este evento é criado quando um envio RCS é interrompido devido a um erro detectado dentro do Braze, e a mensagem é descartada.
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| // Abort (users.messages.rcs.Abort)
{
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) The type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Abort (users.messages.rcs.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) The type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Aborts (users.messages.rcs.Abort)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) The type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Aborted (users.messages.rcs.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) The type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.rcs.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) The type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Clique
Um evento que é criado quando o usuário interage com uma mensagem RCS de uma forma que envolve tocar ou clicar em um elemento da interface do usuário.
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| // Click (users.messages.rcs.Click)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"element_label" : "(optional, string) Optional details about the clicked element, such as the text of a suggested reply or button. \nExample: Button or chip text (will be reply message body for reply chips and buttons)",
"element_type" : "(optional, string) Specifies if an interaction_type that is common across suggestions and buttons came from a suggestion or button. Examples: Suggestion, Button",
"interaction_type" : "(required, string) The type of interaction that generated the click. Example string values: Text URL, Reply, OpenURL",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(optional, string) The shortened URL that a user clicks on",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"suspected_bot_click_reason" : "(optional, array of string) Reasons why this event was classified as a bot",
"url" : "(optional, string) The full URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the click occurred",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Click (users.messages.rcs.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"element_label" : "(optional, string) Optional details about the clicked element, such as the text of a suggested reply or button. \nExample: Button or chip text (will be reply message body for reply chips and buttons)",
"element_type" : "(optional, string) Specifies if an interaction_type that is common across suggestions and buttons came from a suggestion or button. Examples: Suggestion, Button",
"$insert_id" : "(required, string) Globally unique ID for this event",
"interaction_type" : "(required, string) The type of interaction that generated the click. Example string values: Text URL, Reply, OpenURL",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(optional, string) The shortened URL that a user clicks on",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"suspected_bot_click_reason" : "(optional, array of string) Reasons why this event was classified as a bot",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url" : "(optional, string) The full URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the click occurred",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
}
|
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| // Clicks (users.messages.rcs.Click)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"element_label" : "(optional, string) Optional details about the clicked element, such as the text of a suggested reply or button. \nExample: Button or chip text (will be reply message body for reply chips and buttons)",
"element_type" : "(optional, string) Specifies if an interaction_type that is common across suggestions and buttons came from a suggestion or button. Examples: Suggestion, Button",
"interaction_type" : "(required, string) The type of interaction that generated the click. Example string values: Text URL, Reply, OpenURL",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(optional, string) The shortened URL that a user clicks on",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"url" : "(optional, string) The full URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the click occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Clicked (users.messages.rcs.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"element_label" : "(optional, string) Optional details about the clicked element, such as the text of a suggested reply or button. \nExample: Button or chip text (will be reply message body for reply chips and buttons)",
"element_type" : "(optional, string) Specifies if an interaction_type that is common across suggestions and buttons came from a suggestion or button. Examples: Suggestion, Button",
"interaction_type" : "(required, string) The type of interaction that generated the click. Example string values: Text URL, Reply, OpenURL",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(optional, string) The shortened URL that a user clicks on",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"suspected_bot_click_reason" : "(optional, array of string) Reasons why this event was classified as a bot",
"user_agent" : "(optional, string) User agent on which the click occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.rcs.Click
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"element_label" : "(optional, string) Optional details about the clicked element, such as the text of a suggested reply or button. \nExample: Button or chip text (will be reply message body for reply chips and buttons)",
"element_type" : "(optional, string) Specifies if an interaction_type that is common across suggestions and buttons came from a suggestion or button. Examples: Suggestion, Button",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"interaction_type" : "(required, string) The type of interaction that generated the click. Example string values: Text URL, Reply, OpenURL",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"short_url" : "(optional, string) The shortened URL that a user clicks on",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"suspected_bot_click_reason" : "(optional, array of string) Reasons why this event was classified as a bot",
"time" : "(required, int) UNIX timestamp at which the event happened",
"url" : "(optional, string) The full URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the click occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
|
Eventos de Entrega
Este evento é criado quando uma mensagem RCS é entregue com sucesso ao dispositivo móvel de um usuário.
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| // Delivery (users.messages.rcs.Delivery)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Delivery (users.messages.rcs.Delivery)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Deliveries (users.messages.rcs.Delivery)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Delivered (users.messages.rcs.Delivery)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.rcs.Delivery
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Recepção Inbound
Este evento é criado quando a Braze recebe uma mensagem RCS que se origina do usuário.
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| // Inbound Receive (users.messages.rcs.InboundReceive)
{
"event_properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_rcs_sender" : "(required, string) The inbound RCS sender that the message was sent to",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Inbound Receive (users.messages.rcs.InboundReceive)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_rcs_sender" : "(required, string) The inbound RCS sender that the message was sent to",
"token" : "(required, string) The Mixpanel API token",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
}
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| // Inbound Receives (users.messages.rcs.InboundReceive)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_rcs_sender" : "(required, string) The inbound RCS sender that the message was sent to"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Inbound Received (users.messages.rcs.InboundReceive)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_rcs_sender" : "(required, string) The inbound RCS sender that the message was sent to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.rcs.InboundReceive
{
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(required, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_rcs_sender" : "(required, string) The inbound RCS sender that the message was sent to",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
|
Eventos de Leitura
Este evento é criado quando um usuário abre uma mensagem RCS em seu dispositivo, indicando que ele viu ou leu o conteúdo da mensagem.
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| // Read (users.messages.rcs.Read)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Read (users.messages.rcs.Read)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Reads (users.messages.rcs.Read)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Read (users.messages.rcs.Read)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.rcs.Read
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Rejeição
Um evento que é criado quando uma mensagem RCS falha ao ser entregue ao dispositivo móvel de um usuário devido à intervenção da operadora.
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| // Rejection (users.messages.rcs.Rejection)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"is_sms_fallback" : "(optional, boolean) Indicates if SMS fallback was attempted for this rejected RCS message. It is linked/paired to the SMS Delivery event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) The error code from the provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Rejection (users.messages.rcs.Rejection)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"error" : "(optional, string) Error name",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates if SMS fallback was attempted for this rejected RCS message. It is linked/paired to the SMS Delivery event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) The error code from the provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Rejections (users.messages.rcs.Rejection)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"is_sms_fallback" : "(optional, boolean) Indicates if SMS fallback was attempted for this rejected RCS message. It is linked/paired to the SMS Delivery event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) The error code from the provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Rejected (users.messages.rcs.Rejection)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"is_sms_fallback" : "(optional, boolean) Indicates if SMS fallback was attempted for this rejected RCS message. It is linked/paired to the SMS Delivery event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) The error code from the provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.rcs.Rejection
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates if SMS fallback was attempted for this rejected RCS message. It is linked/paired to the SMS Delivery event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) The error code from the provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Envio
Este evento é criado quando uma mensagem RCS é enviada da Braze para nossos parceiros de entrega de última milha.
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| // Send (users.messages.rcs.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_extras" : "(optional, string) A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Send (users.messages.rcs.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Sends (users.messages.rcs.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_extras" : "(optional, string) A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Sent (users.messages.rcs.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"message_extras" : "(optional, string) A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.rcs.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_rcs_sender" : "(optional, string) The RCS sender ID or agent name used to send the message",
"id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Abortos de SMS
Este evento ocorre se uma mensagem SMS foi abortada com base em abortos do Liquid, etc.
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| // SMS Abort (users.messages.sms.Abort)
{
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Abort (users.messages.sms.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Aborts (users.messages.sms.Abort)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // SMS Aborted (users.messages.sms.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.sms.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de Envio de SMS Carrier
Este evento ocorre quando um SMS é enviado para a operadora.
important:
CarrierSend é suportado apenas para usuários em infraestrutura legada.
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| // SMS Carrier Send (users.messages.sms.CarrierSend)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // SMS Carrier Send (users.messages.sms.CarrierSend)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Carrier Sends (users.messages.sms.CarrierSend)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Sent to Carrier (users.messages.sms.CarrierSend)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.CarrierSend
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de entrega de SMS
Este evento ocorre quando um SMS é entregue com sucesso ao telefone móvel do usuário.
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| // SMS Delivery (users.messages.sms.Delivery)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Delivery (users.messages.sms.Delivery)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Deliveries (users.messages.sms.Delivery)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Delivered (users.messages.sms.Delivery)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.Delivery
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de falha na entrega de SMS
Este evento ocorre quando um SMS apresenta falha na entrega. Use este evento e os códigos de erro fornecidos para ajudar a solucionar problemas com a entrega de SMS.
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| // SMS Delivery Failure (users.messages.sms.DeliveryFailure)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Delivery Failure (users.messages.sms.DeliveryFailure)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"error" : "(optional, string) Error name",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Delivery Failures (users.messages.sms.DeliveryFailure)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Delivery Failed (users.messages.sms.DeliveryFailure)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.DeliveryFailure
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de SMS recebidos
Este evento ocorre quando um de seus usuários envia um SMS para um número de telefone em um de seus grupos de assinatura de SMS do Braze.
Quando o Braze recebe um SMS recebido, atribuímos essa mensagem recebida a qualquer usuário que compartilhe esse número de telefone. Como resultado, você pode receber vários eventos por mensagem recebida se vários usuários em sua instância do Braze compartilharem o mesmo número de telefone. Se você precisar de atribuição de IDs de usuários específicos com base em mensagens anteriores enviadas para esse usuário, pode usar o evento SMS Entregue para atribuir eventos Recebidos a ID de usuário que mais recentemente recebeu uma mensagem do seu número Braze.
Se detectarmos que esta mensagem recebida é uma resposta a uma campanha ou componente de Canvas enviado do Braze, também incluiremos os metadados da campanha ou Canvas com o evento. O Braze define uma resposta como uma mensagem recebida que chega dentro de quatro horas de uma mensagem enviada. No entanto, há um cache de um minuto para as informações da campanha atribuída da última SMS enviada recebida.
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| // SMS Inbound Received (users.messages.sms.InboundReceive)
{
"event_properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Inbound Received (users.messages.sms.InboundReceive)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"distinct_id" : "(required, string) [PII] External ID of the user",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"$insert_id" : "(required, string) Globally unique ID for this event",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
}
|
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| // SMS Inbound Received (users.messages.sms.InboundReceive)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Inbound Received (users.messages.sms.InboundReceive)
{
"anonymousId" : "(optional, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.InboundReceive
{
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(required, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(required, string) Typed response from the user",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
|
Eventos de rejeição de SMS
Este evento ocorre quando um envio de SMS é rejeitado pela operadora, isso pode acontecer por várias razões. Use este evento e os códigos de erro fornecidos para ajudar a solucionar problemas com a entrega de SMS.
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| // SMS Rejection (users.messages.sms.Rejection)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID\nIt can be linked to the RCS Rejection event via a send ID and dispatch ID. (Event property)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Rejection (users.messages.sms.Rejection)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"error" : "(optional, string) Error name",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID\nIt can be linked to the RCS Rejection event via a send ID and dispatch ID. (Event property)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Rejections (users.messages.sms.Rejection)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID\nIt can be linked to the RCS Rejection event via a send ID and dispatch ID. (Event property)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Rejected (users.messages.sms.Rejection)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID\nIt can be linked to the RCS Rejection event via a send ID and dispatch ID. (Event property)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.Rejection
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"error" : "(optional, string) Error name",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"from_phone_number" : "(optional, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"is_sms_fallback" : "(optional, boolean) Indicates that a SMS fallback message was sent due to a rejected RCS message. The message could result in delivery, delivery failure, or rejection. It can be linked to the RCS Rejection event via a send ID and dispatch ID\nIt can be linked to the RCS Rejection event via a send ID and dispatch ID. (Event property)",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(optional, string) Error code from the SMS provider",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de envio de SMS
Este evento ocorre quando um usuário envia um SMS.
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| // SMS Send (users.messages.sms.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // SMS Send (users.messages.sms.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // SMS Sends (users.messages.sms.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Sent (users.messages.sms.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.sms.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"category" : "(optional, string) Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
message_extras permite que você anote seus eventos de envio com dados dinâmicos do Conteúdo Conectado, atributos personalizados (como idioma, país) e propriedades de entrada do Canvas. Consulte Extras da mensagem para saber mais.
Eventos de Clique em Link Curto de SMS
Este evento ocorre quando um usuário clica em um link curto de SMS.
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| // SMS Short Link Click (users.messages.sms.ShortLinkClick)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"suspected_bot_click_reason" : "(optional, array of string) Why this event was classified as a bot",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // SMS Short Link Click (users.messages.sms.ShortLinkClick)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"suspected_bot_click_reason" : "(optional, array of string) Why this event was classified as a bot",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
}
}
|
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| // SMS Short Link Clicks (users.messages.sms.ShortLinkClick)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"source_request_id" : "(required, string) Globally unique ID for this event",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // SMS Short Link Clicked (users.messages.sms.ShortLinkClick)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"suspected_bot_click_reason" : "(optional, array of string) Why this event was classified as a bot",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.sms.ShortLinkClick
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"is_suspected_bot_click" : "(optional, boolean) Whether this event was processed as a bot event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"suspected_bot_click_reason" : "(optional, array of string) Why this event was classified as a bot",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(required, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
}
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Eventos de Abortamento de Webhook
Este evento ocorre se uma mensagem de webhook foi abortada com base em abortos do Liquid, etc.
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| // Webhook Abort (users.messages.webhook.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // Webhook Abort (users.messages.webhook.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // Webhook Aborts (users.messages.webhook.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Webhook Aborted (users.messages.webhook.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.webhook.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Falha de Webhook
Este evento ocorre se uma mensagem de webhook foi entregue, mas falhou com uma resposta de erro do endpoint.
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| // Webhook Failure (users.messages.webhook.Failure)
{
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_length" : "(optional, int) Content length of the response",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"endpoint_url" : "(optional, string) The endpoint URL of the failed webhook",
"host" : "(optional, string) The host of the webhook URL that returned a failure response",
"http_status_code" : "(optional, int) HTTP status code of the response",
"is_terminal" : "(optional, boolean) Whether this event was the terminal attempt in a send",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"raw_response" : "(optional, string) Truncated raw response from endpoint",
"retry_count" : "(optional, int) Number of webhook sends attempted before giving up",
"send_id" : "(optional, string) Message send ID this message belongs to",
"url_path" : "(optional, string) The path of the webhook URL that returned a failure response",
"webhook_duration" : "(optional, int) Total duration of this request in milliseconds",
"webhook_failure_source" : "(optional, string) To tell whether an error was created by Braze or by the endpoint itself. The source field could be External Endpoint, Treat no status code to host unreachable"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Webhook Failure (users.messages.webhook.Failure)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_length" : "(optional, int) Content length of the response",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"endpoint_url" : "(optional, string) The endpoint URL of the failed webhook",
"host" : "(optional, string) The host of the webhook URL that returned a failure response",
"http_status_code" : "(optional, int) HTTP status code of the response",
"$insert_id" : "(required, string) Globally unique ID for this event",
"is_terminal" : "(optional, boolean) Whether this event was the terminal attempt in a send",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"raw_response" : "(optional, string) Truncated raw response from endpoint",
"retry_count" : "(optional, int) Number of webhook sends attempted before giving up",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url_path" : "(optional, string) The path of the webhook URL that returned a failure response",
"webhook_duration" : "(optional, int) Total duration of this request in milliseconds",
"webhook_failure_source" : "(optional, string) To tell whether an error was created by Braze or by the endpoint itself. The source field could be External Endpoint, Treat no status code to host unreachable"
}
}
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| // Webhook Failures (users.messages.webhook.Failure)
{
"device_info" : { },
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_length" : "(optional, int) Content length of the response",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"endpoint_url" : "(optional, string) The endpoint URL of the failed webhook",
"host" : "(optional, string) The host of the webhook URL that returned a failure response",
"http_status_code" : "(optional, int) HTTP status code of the response",
"is_terminal" : "(optional, boolean) Whether this event was the terminal attempt in a send",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"raw_response" : "(optional, string) Truncated raw response from endpoint",
"retry_count" : "(optional, int) Number of webhook sends attempted before giving up",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"url_path" : "(optional, string) The path of the webhook URL that returned a failure response",
"webhook_duration" : "(optional, int) Total duration of this request in milliseconds",
"webhook_failure_source" : "(optional, string) To tell whether an error was created by Braze or by the endpoint itself. The source field could be External Endpoint, Treat no status code to host unreachable"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // Webhook Failed (users.messages.webhook.Failure)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_length" : "(optional, int) Content length of the response",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"endpoint_url" : "(optional, string) The endpoint URL of the failed webhook",
"host" : "(optional, string) The host of the webhook URL that returned a failure response",
"http_status_code" : "(optional, int) HTTP status code of the response",
"is_terminal" : "(optional, boolean) Whether this event was the terminal attempt in a send",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"raw_response" : "(optional, string) Truncated raw response from endpoint",
"retry_count" : "(optional, int) Number of webhook sends attempted before giving up",
"send_id" : "(optional, string) Message send ID this message belongs to",
"url_path" : "(optional, string) The path of the webhook URL that returned a failure response",
"webhook_duration" : "(optional, int) Total duration of this request in milliseconds",
"webhook_failure_source" : "(optional, string) To tell whether an error was created by Braze or by the endpoint itself. The source field could be External Endpoint, Treat no status code to host unreachable"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.webhook.Failure
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"content_length" : "(optional, int) Content length of the response",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"endpoint_url" : "(optional, string) The endpoint URL of the failed webhook",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"host" : "(optional, string) The host of the webhook URL that returned a failure response",
"http_status_code" : "(optional, int) HTTP status code of the response",
"id" : "(required, string) Globally unique ID for this event",
"is_terminal" : "(optional, boolean) Whether this event was the terminal attempt in a send",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"raw_response" : "(optional, string) Truncated raw response from endpoint",
"retry_count" : "(optional, int) Number of webhook sends attempted before giving up",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"url_path" : "(optional, string) The path of the webhook URL that returned a failure response",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"webhook_duration" : "(optional, int) Total duration of this request in milliseconds",
"webhook_failure_source" : "(optional, string) To tell whether an error was created by Braze or by the endpoint itself. The source field could be External Endpoint, Treat no status code to host unreachable"
}
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Eventos de Envio de Webhook
Este evento ocorre quando um webhook foi processado e enviado para o terceiro especificado nesse webhook. Observe que isso não significa se a solicitação foi recebida ou não.
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| // Webhook Send (users.messages.webhook.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // Webhook Send (users.messages.webhook.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // Webhook Sends (users.messages.webhook.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : { },
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // Webhook Sent (users.messages.webhook.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : { }
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.webhook.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Detalhes da propriedade
message_extras permite que você anote seus eventos de envio com dados dinâmicos do Conteúdo Conectado, atributos personalizados (como idioma ou país) e propriedades de entrada do Canvas. Consulte Extras da mensagem para saber mais.
Eventos de Abortamento do WhatsApp
Este evento ocorre se uma mensagem do WhatsApp foi abortada com base em abortos do Liquid, etc.
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| // WhatsApp Abort (users.messages.whatsapp.Abort)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // WhatsApp Abort (users.messages.whatsapp.Abort)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, long) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // WhatsApp Aborts (users.messages.whatsapp.Abort)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // WhatsApp Aborted (users.messages.whatsapp.Abort)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.whatsapp.Abort
{
"abort_log" : "(optional, string) [PII] Log message describing abort details (up to 128 chars)",
"abort_type" : "(optional, string) Type of abort",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de Clique em Link Rastreado do WhatsApp
Este evento ocorre quando um usuário clica em um link ou botão em uma mensagem do WhatsApp onde o domínio do link corresponde ao domínio de rastreamento de cliques.
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| // WhatsApp Tracked Link Click (users.messages.whatsapp.Click)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, int) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // WhatsApp Tracked Link Click (users.messages.whatsapp.Click)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"time" : "(required, int) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
}
}
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| // WhatsApp Tracked Link Clicks (users.messages.whatsapp.Click)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"source_request_id" : "(required, string) Globally unique ID for this event",
"url" : "(optional, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, int) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // WhatsApp Tracked Link Clicked (users.messages.whatsapp.Click)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"user_agent" : "(optional, string) User agent on which the spam report occurred"
},
"timestamp" : "(required, int) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.whatsapp.Click
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"id" : "(required, string) Globally unique ID for this event",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"short_url" : "(required, string) Shortened url that was clicked",
"time" : "(required, int) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"url" : "(required, string) URL that the user clicked on",
"user_agent" : "(optional, string) User agent on which the spam report occurred",
"user_id" : "(required, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(optional, string) [PII] The user's phone number from which the message was received"
}
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Eventos de entrega do WhatsApp
Este evento ocorre quando uma mensagem do WhatsApp enviada chega com sucesso ao dispositivo do usuário.
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| // WhatsApp Delivery (users.messages.whatsapp.Delivery)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // WhatsApp Delivery (users.messages.whatsapp.Delivery)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // WhatsApp Deliveries (users.messages.whatsapp.Delivery)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // WhatsApp Delivered (users.messages.whatsapp.Delivery)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.whatsapp.Delivery
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos de falha do WhatsApp
Este evento ocorre quando o WhatsApp não consegue entregar a mensagem ao usuário. Um hard bounce significa uma falha permanente de entregabilidade.
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| // WhatsApp Failure (users.messages.whatsapp.Failure)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(required, string) Error code from WhatsApp",
"provider_error_title" : "(required, string) Description of error from WhatsApp",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // WhatsApp Failure (users.messages.whatsapp.Failure)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(required, string) Error code from WhatsApp",
"provider_error_title" : "(required, string) Description of error from WhatsApp",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // WhatsApp Failures (users.messages.whatsapp.Failure)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(required, string) Error code from WhatsApp",
"provider_error_title" : "(required, string) Description of error from WhatsApp",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // WhatsApp Failed (users.messages.whatsapp.Failure)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(required, string) Error code from WhatsApp",
"provider_error_title" : "(required, string) Description of error from WhatsApp",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.whatsapp.Failure
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"provider_error_code" : "(required, string) Error code from WhatsApp",
"provider_error_title" : "(required, string) Description of error from WhatsApp",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
|
Eventos recebidos de entrada do WhatsApp
Este evento ocorre quando um dos seus usuários envia uma mensagem do WhatsApp para um número de telefone em um dos seus grupos de assinatura do WhatsApp no Braze.
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| // WhatsApp Inbound Received (users.messages.whatsapp.InboundReceive)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"catalog_id" : "(optional, string) Catalog ID of a product if a product is referenced in the inbound message. Otherwise, empty.",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the user is responding to a WhatsApp Flow.",
"flow_response_json" : "(optional, string) [PII] The form values the user responded with. Present if the user is responding to a WhatsApp Flow.",
"in_reply_to" : "(optional, string) The message_id of the message this message was replying to",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"quick_reply_text" : "(optional, string) Text of button pressed by the user",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"productId" : "(optional, string) Product SKU if a product is referenced in the inbound message. Otherwise, empty.",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // WhatsApp Inbound Received (users.messages.whatsapp.InboundReceive)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"catalog_id" : "(optional, string) Catalog ID of a product if a product is referenced in the inbound message. Otherwise, empty.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"distinct_id" : "(required, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the user is responding to a WhatsApp Flow.",
"flow_response_json" : "(optional, string) [PII] The form values the user responded with. Present if the user is responding to a WhatsApp Flow.",
"in_reply_to" : "(optional, string) The message_id of the message this message was replying to",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"$insert_id" : "(required, string) Globally unique ID for this event",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"product_id" : "(optional, string) Product SKU if a product is referenced in the inbound message. Otherwise, empty.",
"quick_reply_text" : "(optional, string) Text of button pressed by the user",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, long) UNIX timestamp at which the event happened",
"token" : "(required, string) The Mixpanel API token",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
}
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| // WhatsApp Inbound Received (users.messages.whatsapp.InboundReceive)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"catalog_id" : "(optional, string) Catalog ID of a product if a product is referenced in the inbound message. Otherwise, empty.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the user is responding to a WhatsApp Flow.",
"flow_response_json" : "(optional, string) [PII] The form values the user responded with. Present if the user is responding to a WhatsApp Flow.",
"in_reply_to" : "(optional, string) The message_id of the message this message was replying to",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"message_body" : "(optional, string) Typed response from the user",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"product_id" : "(optional, string) Product SKU if a product is referenced in the inbound message. Otherwise, empty.",
"quick_reply_text" : "(optional, string) Text of button pressed by the user",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] The user's phone number from which the message was received"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // WhatsApp Inbound Received (users.messages.whatsapp.InboundReceive)
{
"anonymousId" : "(optional, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(required, string) [PII] The user's phone number from which the message was received"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"catalog_id" : "(optional, string) Catalog ID of a product if a product is referenced in the inbound message. Otherwise, empty.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the user is responding to a WhatsApp Flow.",
"flow_response_json" : "(optional, string) [PII] The form values the user responded with. Present if the user is responding to a WhatsApp Flow.",
"in_reply_to" : "(optional, string) The message_id of the message this message was replying to",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"product_id" : "(optional, string) Product SKU if a product is referenced in the inbound message. Otherwise, empty.",
"quick_reply_text" : "(optional, string) Text of button pressed by the user",
"subscription_group_id" : "(optional, string) Subscription group API ID"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
|
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| // users.messages.whatsapp.InboundReceive
{
"action" : "(required, string) Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"catalog_id" : "(optional, string) Catalog ID of a product if a product is referenced in the inbound message. Otherwise, empty.",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the user is responding to a WhatsApp Flow.",
"flow_response_json" : "(optional, string) [PII] The form values the user responded with. Present if the user is responding to a WhatsApp Flow.",
"id" : "(required, string) Globally unique ID for this event",
"in_reply_to" : "(optional, string) The message_id of the message this message was replying to",
"inbound_phone_number" : "(required, string) The inbound number that the message was sent to",
"media_urls" : "(optional, array of string) Media URLs from the user",
"message_body" : "(optional, string) Typed response from the user",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"product_id" : "(optional, string) Product SKU if a product is referenced in the inbound message. Otherwise, empty.",
"quick_reply_text" : "(optional, string) Text of button pressed by the user",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"user_id" : "(optional, string) Braze user ID of the user who performed this event",
"user_phone_number" : "(required, string) [PII] The user's phone number from which the message was received"
}
|
Eventos de leitura do WhatsApp
Este evento ocorre quando uma mensagem do WhatsApp é lida pelo usuário.
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| // WhatsApp Read (users.messages.whatsapp.Read)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
|
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| // WhatsApp Read (users.messages.whatsapp.Read)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
|
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| // WhatsApp Reads (users.messages.whatsapp.Read)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
|
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| // WhatsApp Read (users.messages.whatsapp.Read)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.whatsapp.Read
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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Eventos de envio do WhatsApp
Este evento ocorre quando um pedido de envio foi comunicado com sucesso entre o Braze e o WhatsApp. No entanto, isso não significa que a mensagem foi recebida pelo usuário.
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| // WhatsApp Send (users.messages.whatsapp.Send)
{
"device_id" : "(optional, string) ID of the device on which the event occurred",
"event_properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp Manager. Present if sending a Template Message",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"event_type" : "(required, string) The event type name, as it is exported to Amplitude",
"insert_id" : "(required, string) Globally unique ID for this event",
"library" : "Braze",
"time" : "(required, long) UNIX timestamp at which the event happened",
"user_id" : "(optional, string) [PII] External ID of the user"
}
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| // WhatsApp Send (users.messages.whatsapp.Send)
{
"event" : "(required, string) The event type name, as it is exported to Mixpanel",
"properties" : {
"$partner_id" : "braze",
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"distinct_id" : "(required, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"$insert_id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp Manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"token" : "(required, string) The Mixpanel API token"
}
}
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| // WhatsApp Sends (users.messages.whatsapp.Send)
{
"device_info" : {
"ios_idfv" : "(optional, string) ID of the device on which the event occurred"
},
"environment" : "(required, string) The mParticle environment (either 'development' or 'production')",
"events" : [
{
"data" : {
"custom_attributes" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"source_request_id" : "(required, string) Globally unique ID for this event",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp Manager. Present if sending a Template Message"
},
"custom_event_type" : "(required, string) The mParticle custom event type if the event_type is 'custom_event' (always 'other')",
"event_name" : "(required, string) The event type name, as it is exported to mParticle",
"source_message_id" : "(required, string) Globally unique ID for this event",
"timestamp_unixtime_ms" : "(required, long) UNIX timestamp at which the event happened"
},
"event_type" : "(required, string) mParticle event type (either 'uninstall' or 'custom_event')"
}
],
"schema_version" : 2,
"user_attributes" : {
"$mobile" : "(required, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
},
"user_identities" : {
"customerid" : "(required, string) [PII] External ID of the user"
}
}
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| // WhatsApp Sent (users.messages.whatsapp.Send)
{
"anonymousId" : "(required, string) Braze user ID of the user who performed this event",
"context" : {
"device" : { },
"traits" : {
"phone" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)"
}
},
"event" : "(required, string) The event type name, as it is exported to Segment",
"messageId" : "(required, string) Globally unique ID for this event",
"properties" : {
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"canvas_variation_name" : "(optional, string) Name of the Canvas variation this user received",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp Manager. Present if sending a Template Message"
},
"timestamp" : "(required, long) UNIX timestamp at which the event happened",
"type" : "track",
"userId" : "(optional, string) [PII] External ID of the user"
}
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| // users.messages.whatsapp.Send
{
"app_group_id" : "(optional, string) API ID of the app group this user belongs to",
"campaign_id" : "(optional, string) API ID of the campaign this event belongs to",
"campaign_name" : "(optional, string) Name of the campaign",
"canvas_id" : "(optional, string) API ID of the Canvas this event belongs to",
"canvas_name" : "(optional, string) Name of the Canvas",
"canvas_step_id" : "(optional, string) API ID of the Canvas step this event belongs to",
"canvas_step_message_variation_id" : "(optional, string) API ID of the Canvas step message variation this user received",
"canvas_step_name" : "(optional, string) Name of the Canvas step",
"canvas_variation_id" : "(optional, string) API ID of the Canvas variation this event belongs to",
"device_id" : "(optional, string) ID of the device on which the event occurred",
"dispatch_id" : "(optional, string) ID of the dispatch this message belongs to",
"external_user_id" : "(optional, string) [PII] External ID of the user",
"flow_id" : "(optional, string) The unique ID of the Flow in the WhatsApp Manager. Present if the message includes a CTA to respond to a WhatsApp Flow",
"from_phone_number" : "(required, string) Phone number used to send in e.164 format (for example +14155552671)",
"id" : "(required, string) Globally unique ID for this event",
"message_extras" : "(optional, string) [PII] A JSON string of the tagged key-value pairs during liquid rendering",
"message_id" : "(optional, string) The unique ID generated by Meta for this message",
"message_variation_id" : "(optional, string) API ID of the message variation this user received",
"message_variation_name" : "(optional, string) Name of the message variation",
"send_id" : "(optional, string) Message send ID this message belongs to",
"subscription_group_id" : "(optional, string) Subscription group API ID",
"template_name" : "(optional, string) [PII] Name of the template in the WhatsApp Manager. Present if sending a Template Message",
"time" : "(required, long) UNIX timestamp at which the event happened",
"timezone" : "(optional, string) Time zone of the user",
"to_phone_number" : "(optional, string) [PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
"user_id" : "(required, string) Braze user ID of the user who performed this event"
}
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