inspiration file

How Meetup Makes Users Part of the Conversation

When it comes to brand notifications, we know there are a few different types—there’s transactional messages (think purchase confirmations, password reset notifications, etc.), there are

Learn More >

Priming for Success the ThredUp Way

One ugly thing about push notifications? Around half of customers (seriously, about 40% of Android users and and 60% of iPhone users) will opt out

Learn More >

Want to Make the Most Of Web Push? You’d Better Do This First

It’s been a long time since anybody thought of the web as an emerging platform—more than twenty years, give or take. But while the web

Learn More >

Worth A Thousand Words: A Masterclass in Cross-Channel Rich Content

Dear reader: This blog post is vintage Appboy. We invite you to enjoy the wisdom of our former selves—and then for more information, check out

Learn More >

This is How You Get App Users to Refer Their Friends

Dear reader: This blog post made its original debut in Appboy’s Relate Magazine. Pocket its pearls of wisdom, and then for more information, check out

Learn More >

Vivid, Personalized Email, the Jukely Way

Personalization is powerful—and one of the central keys to building strong, sustainable customer relationships in today’s mobile-first world. But for a lot of brands, personalizing

Learn More >

5 Brands Sending Fourth of July Messages Worth Celebrating

Ah, Independence Day—that annual excuse to bust out your grill, watch pyrotechnic experts practice their craft, and dress in an excessively patriotic fashion. It’s also

Learn More >

How Urban Outfitters Drives Event Attendance Using Cross-Channel Messaging

Sometimes, what makes a campaign great isn’t the messages within it, but the way they work together to give customers a seamless, engaging flow that’s

Learn More >

How Pandora Made Doves Cry (Okay, Not Really) with Multichannel Messaging

It’s always important to be able to reach your audience. A no-brainer, right? After all, a discount that none of your customers know about is

Learn More >