At Braze, it’s our mission to power relevant and memorable experiences between customers and the brands they love. Let's dig deeper into how to make that happen by achieving true connected, cohesive customer engagement.
Recent Articles
case studies
BoozeBud Uses Braze Connected Content to Boost Revenue by 59%
Online alcohol retailer BoozeBud offers rapid delivery of beverage products to quench the thirst of discerning drinkers in Australia at low prices. Utilizing Connected Content from Braze, BoozeBud supercharged personalization in its messaging and boosted email click-through by 69% and revenue by 59%.
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Living with ADHD and GAD: My Mental Health Story
At Braze, we're working together to shine a spotlight on mental health and help to de-stigmatize the conversation, an important focus as we navigate the new normal. Here's what James Herridge-Leng, a Strategic Account Executive at Braze, has to say about living with adult ADHD (Attention Deficit Hyperactivity Disorder) and GAD (General Anxiety Disorder).
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Crawl, Walk, Run: Adding In-Browser Messages To Your Cross-Channel Strategy
In-browser messages are an important part of any web messaging strategy. For the best results, run A/B tests, use personalization and segmentation, and incorporate in-browser messaging as part of a larger cross-channel strategy.
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Mastering Location-Based Marketing in a Fast-Changing World
With the right permissions, you can gain key context regarding app users when they’re out and about, making it possible to send them targeted emails, push notifications, texts, and ads. Known as location-based marketing, it’s an effective way to provide more meaningful, personalized experiences.