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October 2019

Improved Canvas variant analytics

Canvas has new and improved analytics to view the performance of each of your variants. There are new metrics, especially around conversion events and confidence, and new capabilities like copying cells, API IDs, and downloading a .csv of the results. Read more about the improved Canvas variant analytics.


Braze now provides SMS with campaigns, Canvas, and currents! Check out our set up guide to get started and our SMS sending guide to learn more!

Content Block improvements

The API ID for a Content Block will now show on the selected Content Block page in the dashboard. Additionally, we will display where Content Blocks are being used.

Alias-only user creation and identification via the API

You can now use an API request with any fields in the Attributes Object will create or update an attribute of that name with the given value on the specified user profile.

New Stuff!