Most Recent Braze Release Notes
Braze releases information on product updates on a monthly cadence, aligning with major Product Releases, though the product is updated with miscellaneous improvements week to week.
For more information on any of the updates listed in this section, reach out to your account manager or to open a support ticket. You can also check out our SDK Changelogs to see more information on our monthly SDK releases, updates, and improvements.
Braze is proud to now offer Retention Reports for Campaigns. This feature helps measure user retention for users who have received any message in a specific campaign. Retention Reports can be found conveniently on the Campaign Analytics page within the Dashboard.
Information on this new feature can be found in our documentation
As of February 13th, 2020 this feature is not yet available to our client deployed in our EU region or our HIPPA-compliant cluster. We will make this report available to those regions as we continue to deploy functionality across our entire platform.
New Email Content Block API Endpoint
You can now update your Email Content Blocks via API!
Added SMS Capability
In the SMS channel, the New User settings and behavior have been outlined and can be checked out here.
Braze’s Intelligence Suite helps you automate decision-making with data-based insights. From delivery time to multivariate testing, brands can use these tools and features to create dynamic, cross-channel experiences that optimize at scale.
The Intelligence Suite comprises of three main features: Intelligent Timing, Intelligent Channel, and Intelligent Selection.
The “Intelligence Suite” is a revision and grouping of features previously known as “Most Engaged Channel”, “Intelligent Delivery”, and “multivariate and A/B testing”.
Dark Mode Themes for In-App Messages
iOS 13 and Android 10 both introduced settings that allowed mobile phones to change their color themes to a “Dark Mode”. Aligning with this feature, Braze has introduced Dark Mode for in-app messages! This feature allows you to create in-app messages with a “light” and a “dark theme”. If a device you send to has “Dark Mode” activated, the message will display your selected Dark Mode Theme.
SMS Metrics in Engagement Reports
SMS Metrics are now available in Engagement Reports!
Delete a Braze User’s Teams
You can now delete a team from a Braze User’s account!
Improved Canvas Variant Analytics
Canvas has new and improved analytics to view the performance of each of your variants. There are new metrics, especially around conversion events and confidence, and new capabilities like copying cells, API IDs, and downloading a
.csv of the results. Learn more here.
Content Block Improvements
The API ID for a Content Block will now show on the selected Content Block page in the dashboard. Additionally, we will display where Content Blocks are being used.
Alias-only User creation and Identification via the API
You can now use an API request with any fields in the Attributes Object will create or update an attribute of that name with the given value on the specified user profile.
Braze App within OneLogin
Customers will be able to simply search and select Braze within OneLogin for SP or IdP Initiated login. This means that customers will not have to add a custom application within OneLogin. As a result, this should pre-populate certain settings like attributes which we have seen come up since launching SAML SSO.
Rokt Calendar Partnership
Rokt Calendar provides Braze customers the ability to align their personalized marketing initiatives and extend personalized content to the end user’s calendar. Thus, making it a more seamless experience for the end user and further develops stickiness with our customers’ services. Customers will be able to…
- Send a calendar invite via Braze platform to ‘save the date’ and extend our communication
- Update an existing invite if the contents of the event has changed.
With Passkit, Braze customers will be able to expand their customer engagement to mobile wallet. They will be able to personalized wallet campaigns while using Braze’s powerful segmentation and orchestrate alongside channels like push, in-app messages, and more.
Dispatch ID Value Return via Messaging Endpoints
dispatch_id will be included in the following Messaging endpoint responses:
This way, customers who use transactional messaging can trace the call back through Currents.
Did you even wonder more about the details of who is working on a Canvas in your account? Wonder no more! You can now access Canvas Changelogs.