Content Blocks allow you to manage your reusable, cross-channel content in a single, centralized location. To access this feature go into the Content Blocks Library tab in the Templates & Media section of your Braze account.
With Content Blocks, you can:
- Create a consistent look and feel to your email campaigns using Content Blocks as headers and footers.
- Distribute the same offer codes through different channels.
- Create pre-defined assets that can be used to build messages with consistent information and assets.
- Copy entire message bodies to other messages.
Gmail promotional tool
Gmail has updated the mobile Promotions tab to allow marketers to send more information via annotations in a “card”, rather than just the subject line or pre-header information. With the Gmail promotional tool, Braze can help you build the card from our product.