Blings

Blings is a next-generation personalized video platform that enables you to deliver real-time, interactive, and data-driven video experiences across channels at scale.

This integration is maintained by Blings.

Prerequisites

Integration

If you are interested in activating the Blings and Braze integration, contact Blings support to receive your personalized HTML snippet.

Step 1: Request your snippet

Contact Blings for the HTML snippet that corresponds to your campaign use case.

Step 2: Create a Braze campaign

In Braze, create a new email or in-app message campaign and insert the HTML snippet provided by Blings.

Step 3: Replace the default Blings parameters with Braze personalization Liquid tags

Swap the placeholders in the snippet provided by Blings with Braze Liquid personalization tags so that user data is dynamically pulled.

For example, let’s consider this snippet:

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https://blings.mp5.live/timhortons?&user_points={Points}&Name={First_Name}

After being updated with Braze tokens, the snippet would become:

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https://blings.mp5.live/timhortons?&user_points={{custom_attribute.${points}}}&Name={{${first_name}}}

Step 4: Test and launch

Preview the campaign in Braze to confirm the personalized fields are populating correctly. After validating, deploy your personalized interactive video campaign at scale.

Getting support

For any questions or to request your snippet, contact Blings at [email protected] or refer to the Blings help center.