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Log in-app message data

Learn how to log in-app message (IAM) data through the Braze SDK.

Prerequisites

Before you can use this feature, you’ll need to integrate the Web Braze SDK.

Logging message data

Logging in-app message impressions and clicks is performed automatically when you use the showInAppMessage or automaticallyShowInAppMessage method.

If you do not use either method and opt to manually display the message using your own UI code, use the following methods to log analytics:

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// Registers that a user has viewed an in-app message with the Braze server.
braze.logInAppMessageImpression(inAppMessage);
// Registers that a user has clicked on the specified in-app message with the Braze server.
braze.logInAppMessageClick(inAppMessage);
// Registers that a user has clicked a specified in-app message button with the Braze server.
braze.logInAppMessageButtonClick(button, inAppMessage);
// Registers that a user has clicked on a link in an HTML in-app message with the Braze server.
braze.logInAppMessageHtmlClick(inAppMessage, buttonId?, url?)

Prerequisites

Before you can use this feature, you’ll need to integrate the Flutter Braze SDK.

Logging message data

To log analytics using your BrazeInAppMessage, pass the instance into the desired analytics function:

  • logInAppMessageClicked
  • logInAppMessageImpression
  • logInAppMessageButtonClicked (along with the button index)

For example:

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// Log a click
braze.logInAppMessageClicked(inAppMessage);
// Log an impression
braze.logInAppMessageImpression(inAppMessage);
// Log button index `0` being clicked
braze.logInAppMessageButtonClicked(inAppMessage, 0);

Accessing message data

To access in-app message data in your Flutter app, the BrazePlugin supports sending in-app message data using Dart Streams.

The BrazeInAppMessage object supports a subset of fields available in the native model objects, including uri, message, header, buttons, extras, and more.

Listen for in-app message data in the Dart layer

To receive in-app message data in the Dart layer, use the code below to create a StreamSubscription and call braze.subscribeToInAppMessages(). Remember to cancel() the stream subscription when it is no longer needed.

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// Create stream subscription
StreamSubscription inAppMessageStreamSubscription;

inAppMessageStreamSubscription = braze.subscribeToInAppMessages((BrazeInAppMessage inAppMessage) {
  // Handle in-app messages
}

// Cancel stream subscription
inAppMessageStreamSubscription.cancel();

For an example, see main.dart in the Braze Flutter SDK sample application.

Forward in-app message data from the native layer

In-app message data is automatically forwarded from both the Android and iOS native layers. No additional setup is required.

If you’re using Flutter SDK 17.1.0 or earlier, in-app message data forwarding from the iOS native layer requires manual setup. Your application likely contains one of the following. To migrate to Flutter SDK 18.0.0, remove the BrazePlugin.processInAppMessage(_:) call—data forwarding is now handled automatically.

Remove the BrazePlugin.processInAppMessage(_:) call from your willPresent delegate implementation.

Remove the BrazePlugin.processInAppMessage(message) call from your custom presenter’s present(message:) implementation:

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class CustomInAppMessagePresenter: BrazeInAppMessageUI {
  override func present(message: Braze.InAppMessage) {
    // Pass in-app message data to the Dart layer.
    BrazePlugin.processInAppMessage(message)

    // If you want the default UI to display the in-app message.
    super.present(message: message)
  }
}

Replaying the callback for in-app messages (optional)

To store any in-app messages triggered before the callback is available and replay them after it is set, add the following entry to the customConfigs map when initializing the BrazePlugin:

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BrazePlugin braze = new BrazePlugin(customConfigs: {replayCallbacksConfigKey: true});

Prerequisites

Before you can use this feature, you’ll need to integrate the React Native Braze SDK.

Methods for logging

You can use these methods by passing your BrazeInAppMessage instance to log analytics and perform actions:

Method Description
logInAppMessageClicked(inAppMessage) Logs a click for the provided in-app message data.
logInAppMessageImpression(inAppMessage) Logs an impression for the provided in-app message data.
logInAppMessageButtonClicked(inAppMessage, buttonId) Logs a button click for the provided in-app message data and button ID.
hideCurrentInAppMessage() Dismisses the currently displayed in-app message.
performInAppMessageAction(inAppMessage) Performs the action for an in-app message.
performInAppMessageButtonAction(inAppMessage, buttonId) Performs the action for an in-app message button.

Handling message data

In most cases, you can use the Braze.addListener method to register event listeners to handle data coming from in-app messages.

Additionally, you can access the in-app message data in the JavaScript layer by calling the Braze.subscribeToInAppMessage method to have the SDKs publish an inAppMessageReceived event when an in-app message is triggered. Pass a callback to this method to execute your own code when the in-app message is triggered and received by the listener.

To customize how message data is handled, refer to the following implementation examples:

To enhance the default behavior, or if you don’t have access to customize the native iOS or Android code, we recommend that you disable the default UI while still receiving in-app message events from Braze. To disable the default UI, pass false to the Braze.subscribeToInAppMessage method and use the in-app message data to construct your own message in JavaScript. Note that you will need to manually log analytics on your messages if you choose to disable the default UI.

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import Braze from "@braze/react-native-sdk";

// Option 1: Listen for the event directly via `Braze.addListener`.
//
// You may use this method to accomplish the same thing if you don't
// wish to make any changes to the default Braze UI.
Braze.addListener(Braze.Events.IN_APP_MESSAGE_RECEIVED, (event) => {
  console.log(event.inAppMessage);
});

// Option 2: Call `subscribeToInAppMessage`.
//
// Pass in `false` to disable the automatic display of in-app messages.
Braze.subscribeToInAppMessage(false, (event) => {
  console.log(event.inAppMessage);
  // Use `event.inAppMessage` to construct your own custom message UI.
});

To include more advanced logic to determine whether or not to show an in-app message using the built-in UI, implement in-app messages through the native layer.

Implement the IInAppMessageManagerListener as described in our Android article on Custom Manager Listener. In your beforeInAppMessageDisplayed implementation, you can access the inAppMessage data, send it to the JavaScript layer, and decide to show or not show the native message based on the return value.

For more on these values, see our Android documentation.

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// In-app messaging
@Override
public InAppMessageOperation beforeInAppMessageDisplayed(IInAppMessage inAppMessage) {
    WritableMap parameters = new WritableNativeMap();
    parameters.putString("inAppMessage", inAppMessage.forJsonPut().toString());
    getReactNativeHost()
        .getReactInstanceManager()
        .getCurrentReactContext()
        .getJSModule(DeviceEventManagerModule.RCTDeviceEventEmitter.class)
        .emit("inAppMessageReceived", parameters);
    // Note: return InAppMessageOperation.DISCARD if you would like
    // to prevent the Braze SDK from displaying the message natively.
    return InAppMessageOperation.DISPLAY_NOW;
}

Overriding the default UI delegate

By default, BrazeInAppMessageUI is created and assigned when you initialize the braze instance. BrazeInAppMessageUI is an implementation of the BrazeInAppMessagePresenter protocol and comes with a delegate property that can be used to customize the handling of in-app messages that have been received.

  1. Implement the BrazeInAppMessageUIDelegate delegate as described in our iOS article here.

  2. In the inAppMessage(_:displayChoiceForMessage:) delegate method, you can access the inAppMessage data, send it to the JavaScript layer, and decide to show or not show the native message based on the return value.

For more details on these values, see our iOS documentation.

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- (enum BRZInAppMessageUIDisplayChoice)inAppMessage:(BrazeInAppMessageUI *)ui
                            displayChoiceForMessage:(BRZInAppMessageRaw *)message {
  // Convert the message to a JavaScript representation.
  NSData *inAppMessageData = [message json];
  NSString *inAppMessageString = [[NSString alloc] initWithData:inAppMessageData encoding:NSUTF8StringEncoding];
  NSDictionary *arguments = @{
    @"inAppMessage" : inAppMessageString
  };

  // Send to JavaScript.
  [self sendEventWithName:@"inAppMessageReceived" body:arguments];

  // Note: Return `BRZInAppMessageUIDisplayChoiceDiscard` if you would like
  // to prevent the Braze SDK from displaying the message natively.
  return BRZInAppMessageUIDisplayChoiceNow;
}

To use this delegate, assign it to brazeInAppMessagePresenter.delegate after initializing the braze instance.

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@import BrazeUI;

- (BOOL)application:(UIApplication *)application didFinishLaunchingWithOptions:(NSDictionary *)launchOptions {
  BRZConfiguration *configuration = [[BRZConfiguration alloc] initWithApiKey:apiKey endpoint:endpoint];
  Braze *braze = [BrazeReactBridge initBraze:configuration];
  ((BrazeInAppMessageUI *)braze.inAppMessagePresenter).delegate = [[CustomDelegate alloc] init];
  AppDelegate.braze = braze;
}

Overriding the default native UI

If you wish to fully customize the presentation of your in-app messages at the native iOS layer, conform to the BrazeInAppMessagePresenter protocol and assign your custom presenter following the sample below:

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BRZConfiguration *configuration = [[BRZConfiguration alloc] initWithApiKey:apiKey endpoint:endpoint];
Braze *braze = [BrazeReactBridge initBraze:configuration];
braze.inAppMessagePresenter = [[MyCustomPresenter alloc] init];
AppDelegate.braze = braze;

Prerequisites

Before you can use this feature, you’ll need to integrate the Android Braze SDK.

Logging message data

You will need to make sure certain functions are called to handle the analytics for your campaign.

Displayed messages

When a message is displayed or seen, log an impression:

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LogInAppMessageImpression(in_app_message.id, brazetask)

Clicked messages

Once a user clicks on the message, log a click and then process in_app_message.click_action:

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LogInAppMessageClick(in_app_message.id, brazetask)

Clicked buttons

If the user clicks on a button, log the button click and then process inappmessage.buttons[selected].click_action:

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LogInAppMessageButtonClick(inappmessage.id, inappmessage.buttons[selected].id, brazetask)

After processing a message

After processing an in-app message, you should clear the field:

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m.BrazeTask.BrazeInAppMessage = invalid

Subscribing to in-app messages

You may register Unity game objects to be notified of incoming in-app messages. We recommend setting game object listeners from the Braze configuration editor. In the configuration editor, listeners must be set separately for Android and iOS.

If you need to configure your game object listener at runtime, use AppboyBinding.ConfigureListener() and specify BrazeUnityMessageType.IN_APP_MESSAGE.

Parsing messages

Incoming string messages received in your in-app message game object callback can be parsed into our pre-supplied model objects for convenience.

Use InAppMessageFactory.BuildInAppMessage() to parse your in-app message. The resulting object will either be an instance of IInAppMessage.cs or IInAppMessageImmersive.cs depending on its type.

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// Automatically logs a button click, if present.
void InAppMessageReceivedCallback(string message) {
  IInAppMessage inApp = InAppMessageFactory.BuildInAppMessage(message);
  if (inApp is IInAppMessageImmersive) {
    IInAppMessageImmersive inAppImmersive = inApp as IInAppMessageImmersive;
    if (inAppImmersive.Buttons != null && inAppImmersive.Buttons.Count > 0) {
      inAppImmersive.LogButtonClicked(inAppImmersive.Buttons[0].ButtonID);
    }
  }
}

Logging message data

Clicks and impressions must be manually logged for in-app messages not displayed directly by Braze.

Use LogClicked() and LogImpression() on IInAppMessage to log clicks and impressions on your message.

Use LogButtonClicked(int buttonID) on IInAppMessageImmersive to log button clicks. Note that buttons are represented as lists ofInAppMessageButton instances, each of which contains a ButtonID.
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