This category recognizes industry leaders who have made the most innovative use of Braze, forging meaningful connections between people and the brands they love.

This category recognizes teams who work across disciplines (data, engineering, marketing, leadership) to collaboratively create best-in-class campaigns for their users.

This award recognizes an exceptional new user of the Braze platform whose work leverages technology in thoughtful, effective ways to support better user relationships and stronger business outcomes.

This award recognizes a veteran Braze power user who leverages technology in creative, thoughtful, and effective ways to forge meaningful relationships with users and drive stronger business outcomes.

This award recognizes a team that has leveraged Braze data to measure campaign performance, and used those analytics to inform business decisions in line with company goals.

This category recognizes a customer that worked with a Braze Alloys agency partner to unlock innovative and creative campaigns for some of the most admired brands in the world.

This category recognizes a brand that uses Braze in tandem with one or more Braze Alloys technology partners to support a customer engagement ecosystem that delivers exceptional experiences to their users.

This award recognizes a marketing executive or executives who manage a team that builds innovative, personalized, customer-centric campaigns in Braze.