Social Impact Program


Tech For Black Founders

Applications closed.

Today, only 1% of founders backed by venture capital in the United States are Black. That figure is appalling and speaks to the ways in which the odds are stacked against Black technologists and entrepreneurs. The onus is on us in the tech community to radically change our industry.

In an effort to provide concrete, long-lasting support, Braze along with Alloy partners Amplitude, Branch, mParticle, and Radar launched Tech for Black Founders in June 2020. Through this initiative, companies are making it simple for Black founders to accelerate their growth, increasing their chances at securing funding and building successful and sustainable businesses.

Today, Braze provides 21 companies with free access to its comprehensive customer engagement platform, including 11 women-founded businesses and 5 businesses based in EMEA.

We are excited to add 15 new companies to the program in spring 2023, with plans for continual improvement and expansion of Braze Grants long-term.


Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers.

Braze Product Overview

Qualification Criteria:

  • Black Founded Company in the US, Canada or EMEA
  • Bootstrapped Business or less than $30M in Venture Funding
  • Under 100 Employees
  • Compatible SDK and appropriate Engineering/Marketing resources

What to Expect from Braze:

In addition to partner-provided solutions, Tech for Black Founder companies will receive access to the following:

  • A free Growth package for 12 months, with the opportunity to renew at discounted rates pending business qualifications at time of renewal

  • Growth 6 onboarding services to get you up and running (live within 6 weeks unless customers also purchase SMS)

  • Unlimited Push Notifications, Webhooks, and In-App/In-Browser messaging for up to 250,000 Monthly Active Users

  • Email costs covered up to 10M emails and two IP addresses

  • 1 Currents - Messaging Events integration

  • Access to our SDKs and APIs

  • Braze documentation and over 25 hours of educational marketing videos and content in Braze LABs

  • Access to a dedicated digital community space to network with fellow Black founders in the program

Interested?

Fill out the form to inquire.

More on Tech for Black Founders

  • Esusu Creates A Robust Onboarding Experience That Increases Engagement

    Esusu Creates A Robust Onboarding Experience That Increases Engagement

  • Being Black In Tech: Tech For Black Founders Companies Join Braze at Annual Kickoff

    Being Black In Tech: Tech For Black Founders Companies Join Braze at Annual Kickoff

  • Braze Named Regional Timmy Award Winner For Tech for Black Founders Program

    Braze Named Regional Timmy Award Winner For Tech for Black Founders Program

  • Tech for Black Founders Is Recognized by TrustRadius 2021 Tech Cares Award

    Tech for Black Founders Is Recognized by TrustRadius 2021 Tech Cares Award

Tech for Black Founders was an opportunity for us to service our customers with Braze, the premium product in the market. It’s been amazing.

Read Esusu Case Study

Winston Vakunta

Winston Vakunta

Head of Marketing

Tech for Black Founders Companies