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Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it
  • Data & Analytics

    Live 360° customer profiles, actionable insights, data sharing and streaming
  • Campaign Orchestration

    Create, adapt, and iterate on customer journeys all in one place.
  • Optimization

    Behavior-based automation, predictive tools, and A/B testing

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Read More

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Read More

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Read More

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works
  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys
  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services

Content Library

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  • Reports & Guides
  • Webinars & Events
  • Videos
  • Benchmarks
  • EN
  • JP
  • About Us
  • Careers
  • News
  • Investor Relations
  • Legal
  • Contact Us
Login
Login Get Started

Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it

  • Data & Analytics
  • Campaign Orchestration
  • Optimization

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works

  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys

  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services

Content Library

  • Blog
  • Reports & Guides
  • Webinars & Events
  • Videos
  • Benchmarks
  • About Us
  • Careers
  • News
  • Investor Relations
  • Legal
  • Contact Us
  • EN
  • JP
Login

Resources


Articles

Use Cases

  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention

Industries

  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality

Topics

  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze
  • Data Agility
  • Cross-Channel
  • Customer Engagement
  • Culture at Braze
  • Data Privacy and Security
  • Marketing Ecosystem
  • Personalization
  • LTV
  • SDK
  • One to One マーケティング
  • マーケティングオートメーション(MA)
  • データドリブン
  • パートナーシップ

Resources

  • Event
  • Guide
  • Report
  • Video
  • Webinar

Product Feature

  • Business Intelligence
  • Campaign Scheduling
  • Canvas
  • Content Cards
  • Currents
  • Email
  • GDPR Compliant
  • HIPAA Compliant
  • In-App Messages
  • In-Browser Messages
  • Liquid Personalization
  • Mobile Push Notifications
  • Reporting and Analytics
  • Rate Limiting
  • SMS
  • Web Push
  • Webhooks
  • コンテントカード

Region

  • APAC
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  • All Resources
  • Articles
  • Reports & Guides
  • Videos
  • Webinars & Events
  • Join Us for Our Inaugural Mobile #engage Summit

    Sep 22, 2014

  • Take Greater Control of Marketing Initiatives With API Campaigns

    Sep 15, 2014

  • Multivariate Testing Is LIVE; Now You Can Be FEARLESS

    Jul 22, 2014

  • Announcing Our Latest Feature – Multivariate Testing!

    Jul 10, 2014

  • Key Takeaways From Google I/O

    Jun 27, 2014

  • Changes to Campaign Messaging and More

    Jun 9, 2014

  • Announcing Advanced Custom Filters

    Jun 6, 2014

  • Engagement

    Introducing Appboy’s Campaign Retargeting

    May 15, 2014

  • Braze Announcements

    Become a Mobile Marketing Expert Using Appboy Academy

    Apr 3, 2014

  • Appboy Revamps Analytics Platform with Industry-First Upgrades

    Mar 19, 2014

  • Meet Appboy’s Latest Comprehensive Client Resource

    Mar 3, 2014

  • Appboy Feature Release: App Usage Analytics Revamp

    Feb 17, 2014

  • Business Insider Lists Appboy As One of NYC’s Coolest Startups

    Feb 6, 2014

  • Braze Announcements

    Appboy Launches Partnership with Bauer Publishing, Expands Into European Markets

    Jan 28, 2014

  • Appboy Launches Cutting Edge, Enhanced Marketing Automation Dashboard

    Jan 21, 2014

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Articles Reports & Guides Videos Webinars & Events
  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention
  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality
  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze

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Learning at Braze
Technology & Solutions Partners
The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023
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  • Product
  • Data & Analytics
  • Braze Canvas Flow
  • Optimization
  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Braze Content Cards
  • Braze Email
  • Braze SMS
  • WhatsApp
  • Solutions
  • Retail & eCommerce
  • Media & Entertainment
  • Financial Services
  • Travel & Hospitality
  • On Demand
  • QSR
  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition
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