General Data Protection Regulation (GDPR) will affect U.S. businesses. If your company is noncompliant on May 25th, you’ll run the risk of facing legal action by Data Protection Authorities or lawsuits filed by E.U. citizens. Listen to lawmakers, lawyers, technology, and marketing experts from two separate continents—Europe and the U.S.—answer the following questions:

• What does GDPR mean for the future of your business?
• What are the consequences for businesses found not to be respecting GDPR?
• Who will be a target for potential fines and class action lawsuits?
• What are the steps that your legal, marketing, and technical teams need to complete before the regulation comes into effect May 25, 2018?

Hosted by Mailjet, Braze, and mParticle, GDPR Beyond Borders provides insights on what this regulation is, how it is relevant to your business, offer expert guidance on the huge changes that lie ahead.