---
title: "Appboy Releases Segment Integration"
description: "Thanks to some solid work from our developer team, we’re pleased to announce compatibility with customer data hub Segment. This partnership will allow anyone withLearn More >"
canonical_url: "https://www.braze.com/resources/articles/appboy-releases-segment-integration"
language: "en-US"
datePublished: "2015-03-02T11:13:37-05:00"
publisher: "Braze"
authors:
  - "Team Braze"
---

# Appboy Releases Segment Integration

Thanks to some solid work from our developer team, we’re pleased to announce compatibility with customer data hub [Segment](https://segment.com/). This partnership will allow anyone with a Segment server-side integration to immediately start sending data to Appboy.

![An illustration featuring a smiling smartphone and a dashboard interface with checkboxes, representing app engagement and campaign management. The background includes flowchart elements related to user interactions.](https://cdn.sanity.io/images/b7pblshe/marketing-prod/d4e7f044361243fa233c92fb2750a43d9efe38f1-600x270.png)

With one click, clients who use Segment will be able to receive Appboy analytics from their customer data instantly thanks to the seamless transfer from Segment’s open source libraries to Appboy. Our platform will support a number of Segment methods, including: **Identify**, which associates users to recognizable user IDs and allows for the recording of names, email addresses, account types and other user information like custom attributes; **Track**, which allows for the recording of user actions, custom events and purchases; and **Group**, which associates users with a given company, project or other grouping.

For details on how to enable Appboy, check out our [Segment Integration documentation](https://documentation.appboy.com/Partner_Integration/Segment_Integration). And if you have any questions, don’t hesitate to reach out to us at [support@appboy.com](mailto:support@appboy.com).

---

*Published 2015-03-02T11:13:37-05:00 · canonical lives at https://www.braze.com/resources/articles/appboy-releases-segment-integration*