BrazeTV

How Cutback Coach Helped Members Optimize Their Drinking Habits—And Saw 80+% Daily Active Usage

Cutback Coach Founder Nick Allen explores how his brand has leverage intuitive, two-way SMS messaging flows powered by Braze to built a rich, personalized experience for users—resulting in 80+% daily active usage. Learn more: https://www.braze.com/perspectives/article/cutback-coach-sms-80-percent-daily-active-usage