Fishbrain helps 11 million anglers worldwide to get better at fishing. It’s the place to be for anglers of all levels to learn new tips, buy fishing gear and brag about their catches to the passionate global social community. Using Braze and Braze Alloys partners Amplitude and Phiture, Fishbrain increased paid subscriptions by 33% and retention by 24%. Learn more: https://www.braze.com/perspectives/article/fishbrain-case-study
Recent Articles
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What Is Customer Engagement, Anyway?
Before we can understand why customer engagement matters, we need to be clear on what we’re talking about when we talk about customer engagement. Let's dive in.
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Eight Rules for Effective SMS Marketing Compliance
Get an overview of key SMS laws, industry regulations, and guidelines to follow to ensure SMS marketing compliance when your brand sends text messages to customers.
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How Braze Employees Are Celebrating Black History Month
In honor of Black History Month, we sat down with members of the Black@Braze employee resource group (ERG) to hear their stories and learn a little more about what this month means to them, particularly this year. Let’s dive in.
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How to Keep Your Sanity While Assembling a Custom Marketing Tech Stack
Eventually, through trial and error...and some more error... Notable ended up with the right tools to reach the right outcomes and were able to empower our organizations to make big strides when it came to growth. In that spirit, let’s explore the essential lessons that they learned along the way.