Here’s what we’ve posted about The Predictions Issue

client stories

More than Just a Language App: How busuu Used Connected Content to Become a Supportive and Friendly Coach for Foreign Language Learners

Language app busuu wanted to take on the role of helpful, supportive coach, keeping its users on track for their Study Plans. Read on to see how dynamic personalization, cross-channel messaging, and some human empathy in campaign planning helped them get there (with great results, too!).

The Predictions Issue

Defining Compliance: Where Global Data Privacy and Security Are Headed in 2019

As 2019 gets underway, one of the big questions facing brands big and small around the world is: what does the new year hold for global data privacy and security? We sat down with our SVP of Legal, General Counsel, and Corporate Secretary Susan Wiseman and Associate General Counsel and Senior Director (EMEA) Marjorie Armitage, who have been on the front lines of this evolving space in recent years. Read on to see them map out their predictions for the coming year:

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Automation’s Human Factor: What AI Means for Customer Engagement

To explore the challenges and best practices that come with using AI to support brilliant customer experiences, we spoke to thought leaders on the subject from Grubhub, Neura, and Overstock.com at last fall’s LTR conference. Read on for their insights!

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Brazeball Cards: The Braze Team Talks 2019 Predictions

Get to know our team at Braze and their predictions for 2019!

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Toward a Truly Connected Future: What Marketers Can Learn from CES 2019

CES—it's not just a consumer electronics show anymore. It's an opportunity for brands big and small to take the temperature of the technology landscape—and gather clues about where the world is going. So let’s take a look at the big trends at CES 2019 and what they mean for marketers…

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What’s OTT Business Messaging, Anyway?

Modern life can feel frantic. There’s so many technologies out there, so much noise and distraction. To engage customers effectively these days, you have to speak to people where they are—and a lot of people (billions and billions of them) can be reached in one specific kind of place, namely OTT messaging platforms. Read on for a look at these platforms and their business messaging capabilities.