Braze Cofounder and CEO Bill Magnuson welcomes attendees to LTR 2018 and discusses how effective engagement and long-term customer relationships take more than just technology—they depend on a keen understanding of the “human factor.
Two days. 25+ sessions. More than 50 speakers. Hundreds and hundreds of attendees. This year’s Long-Term Relationships (LTR) conference, held October 3-4, 2018, in New York City, highlighted the challenges and opportunities presented by the rise of mobile and emerging technologies and their complicated impact on today’s customer experience.