Cutback Coach Founder Nick Allen explores how his brand has leverage intuitive, two-way SMS messaging flows powered by Braze to built a rich, personalized experience for users—resulting in 80+% daily active usage.
In this series, we’ll sit down with members of the Braze team to discuss their first summer job and the skills they learned there that still serve them today. To kick it off, we spoke with Jazmine Noble, Strategic Alliance Development Manager, Brian Wheeler, VP of Product Engineering, and Sylvia Wampler, Business Development Representative.
Braze offers plenty of location-based marketing tools, helping teams of all types stand out with campaigns that are more relevant and more responsive to a customer’s personal needs. One feature that’s especially helpful in making campaigns more relevant and responsive to a customer’s individual needs is geofencing.