Here’s what we’ve posted about cross-channel

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PlushCare’s Cross-Channel Messaging Strategy Drives a 68% Email Open Rate

PlushCare is changing the way people experience healthcare with their virtual diagnostics and cross-channel messaging strategy. Check out how they reached a 68.3% email open rate and 9.7% click-through rate.

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Honor Every Customer’s Outreach Preferences: Introducing Intelligent Channel

To support better customer messaging, Braze is pleased to announce a new addition to our Intelligence Suite: Intelligent Channel. This new audience filter makes it easier for marketing, growth, and engagement teams to ensure that they’re contacting each customer via their preferred engagement channel, as determined by their past engagement behavior.

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LTR 2019: How Effective Teams Use a Cross-Channel Strategy [VIDEO INSIDE]

There’s no one channel that can speak to all of today’s customers. Learn the best practices for mastering cross-channel engagement from this panel at the 2019 Long-Term Relationships (LTR) conference, featuring Swati Khattri, Sr. Manager, Mobile Marketing at realtor.com, Amrita Damani, Mobile Marketing Leader at Intuit Inc., Denise McGuane, Senior Manager, Consumer Marketing at Yelp, Ianina Lucca, Growth Director at Skyscanner, and Shoshanna Wodinsky, Tech Reporter at AdWeek.

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Enhance Cross-Channel Consumer Experiences, The Canva Way

Braze spoke to Emily Stewart, Global Head of CRM and Messaging at Canva, to discuss how the design tech brand used cross-channel marketing strategies powered by Braze to achieve a 20% increase in trials of their premium plan, a 15% increase in monthly active weekly newsletter users, and a 99.2% deliverability rate across emails.

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HelpAround Medical Uses Braze and Neura to Boost Retention by 60%

HelpAround, one of the first mobile health platforms for the $219B specialty drug industry, guides patients through complex treatments by streamlining a network of patient services into the palm of each patient’s hand. Using Braze and its tech partner, Neura, HelpAround was able to increase user retention rates by 60% and app engagement rates by 55%.

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The Six Pillars of Braze Alloys: Additional Channels

While your customers engage on all of the main marketing channels, it’s likely they’re on many of the up-and-comers as well. Instead of spending valuable time and resources searching for a platform that’s slow to support new channels, plug-and-play with our best-in-class ecosystem.