Here’s what we’ve posted about BrazeTV

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Structuring Your Team For Today's Customer Engagement Needs

The rise of mobile changed marketing—leading to more meaningful data collection and personalization, as well as higher customer expectations. But that change has also had an impact on how teams need to operate to effectively keep today's consumers engaged.

BrazeTV

The Vertically Integrated Stack

To meet the needs of today's always-on, mobile-first consumer, brands need to ensure that they have technologies on hand that can operate in coordinated, seamless ways to serve up exceptional experiences. Learn how a vertically integrated tech stack can help make that possible.

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Exploring Data Latency with Braze Currents

As customer engagement becomes more and more data-driven, it’s increasingly important that all areas of your organization are up to speed on your data and how it’s being handled. But far too many brands aren't thinking seriously about data latency and what it means for their customer engagement efforts. Get the scoop here.

BrazeTV

Onboarding User Journey Best Practices

Onboarding is your first chance to connect with new users. Use it to answer your customers' essential questions to start a lasting relationship. Learn more here: https://www.braze.com/perspectives/article/5-onboarding-questions

BrazeTV

Sephora SEA Used In-App Message Gamification To Increase Purchases By 132%

An influencer in ecommerce and retail, Sephora has over 2,600 stores in 34 countries worldwide. Check out how the Southeast Asia branch of the beauty brand increased purchases in its Malaysia market by 132% using customized in-app messages and streaming data powered by Braze. Learn more: https://www.braze.com/perspectives/article/sephora-sea-case-study

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Modern Customer Retention

At the end of the day, user retention is a measure of how well brands are meeting customer needs. And in recent years, we’ve begun to see more and more companies focusing their efforts onto holding and building relationships with their existing customers. For a deep dive into all things retention marketing, check out our exclusive guide: https://info.braze.com/2020-Retention-Guide-For-Modern-Marketers.html