Your customers are individuals, with their own individual interests, preferences, and behaviors. To reach them effectively, you need to ensure that you have the right technology ecosystem—one that allows you to slot in best-in-class technologies for all your different customer engagement needs and to connect them together to support responsive, relevant, and deeply human brand experiences. Learn how Braze Alloys can help make that happen.
Today’s brands need to make sure their marketing strategy is supported by a customer engagement platform that’s built to support a stronger understanding of their customers and to enable relevant, personalized, targeted messaging at scale. Learn how Ibotta leveraged Braze and Radar to see stronger results and provide a better customer experience.
At Braze, we’ve been laser-focused on diversity in the months following the launch of our Braze for ALL diversity and inclusion initiative. Learn how we've been working to ensure a more diverse workforce by updating our recruiting practices and technologies, bringing in partner organizations, and more!
Consumers have come to expect brands to be able to understand and speak to them without skipping a beat as they jump from device to device. To support that kind of cohesive experience, you need a best-in-class marketing technology ecosystem. But before you can build one that fits your brand’s unique needs, you need to understand what’s possible today—and how we got here.
Email is far from dead. It's thriving and continuing to evolve every day. But there's more competition for your customers' attention than ever before. Embracing and excelling in the next generation of email will require your marketing strategy to evolve, too, from your tech to your teams to your mindset.
As customer engagement becomes more and more data-driven, it’s increasingly important that all areas of your organization are up to speed on your data and how it’s being handled. But far too many brands aren't thinking seriously about data latency and what it means for their customer engagement efforts. Get the scoop here.
Cross-Channel Onboarding Guide
First impressions are everything, even in marketing. See how a cross-channel onboarding campaign can be the beginning of long-term customer relationships.Get the Guide