Tiffany Duncan

Marketing Department Coordinator, Braze

Tiffany works with all of the marketing sub-departments to ensure the success of the marketing initiatives at Braze. When not in the office, you can find her at the movies or staring quizzically at a menu before deciding on the usual—a burger and fries.

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Customer Journey Software: The Heart of the Martech Stack

For Zoltan Szalas, Senior Product Manager at IBM, having a tool—Braze—to track the consumer journey is integral to optimizing campaigns. Here's what that looks like.

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How DraftKings Customizes Their Messaging With Liquid Personalization From Braze

What does it look like when you get personalization right? Well, DraftKings, a long-time customer of Braze, incorporates individualized content into their emails, push notifications and in-app messages—all using the Braze platform. Here's how they do it.

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Braze, Segment, and Amplitude: A Powerful Customer Engagement Trinity

For brands already leveraging Braze, Segment and Amplitude are two Braze partner solutions that— when used in conjunction with the Braze platform—enable marketing teams to collect consumer engagement data and optimize campaigns based on insights. Let’s take a look at what these partnerships make possible.

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LTR 2019: How Effective Teams Use a Cross-Channel Strategy [VIDEO INSIDE]

There’s no one channel that can speak to all of today’s customers. Learn the best practices for mastering cross-channel engagement from this panel at the 2019 Long-Term Relationships (LTR) conference, featuring Swati Khattri, Sr. Manager, Mobile Marketing at realtor.com, Amrita Damani, Mobile Marketing Leader at Intuit Inc., Denise McGuane, Senior Manager, Consumer Marketing at Yelp, Ianina Lucca, Growth Director at Skyscanner, and Shoshanna Wodinsky, Tech Reporter at AdWeek.

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How realtor.com Creates Robust Messaging Campaigns With A/B Testing and Personalization

Check out how the Senior Manager of Email & Mobile Marketing at realtor.com uses A/B testing to ensure the team is delivering content to mobile users at the right time.

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Driving Engagement with Personalized, Targeted Push Alerts: How NASCAR Makes It Happen

NASCAR, a Braze customer for four years now, is one organization that exemplifies what’s possible when it comes to using push notifications to reach their mobile app users. Pat DeCola, the Digital Editorial Manager at NASCAR Digital Media, spoke with Braze to discuss on how his team’s marketing campaigns successful leverage the Braze platform to drive mobile and desktop engagement.