Team Braze

Braze

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Beyond GDPR: A New Era in Privacy

GDPR is one of the most impactful legislations in data privacy and security to date. At LTR 2018, marketers from around the world talked about what compliance meant for their teams.

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Global Mobile Update: How to Navigate APAC’s Maturing, Mobile-First Digital Economy

Our new Global Mobile Update series gives you insight into the trends and happenings of each region to help guide your mobile marketing strategy. First up: APAC

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4 Steps to True Brand Humanity

Hearing a lot about how brands need to be more human in their customer messaging? Have no idea where to begin? Well, you're in luck. We've identified a few steps to get you and your teams started on your journey to brand humanity.

The Integration Issue

How Ibotta Uses Braze to Support More Effective Customer Messaging

Today’s brands need to make sure their marketing strategy is supported by a customer engagement platform that’s built to support a stronger understanding of their customers and to enable relevant, personalized, targeted messaging at scale. Learn how Ibotta leveraged Braze and Radar to see stronger results and provide a better customer experience.

The Orchestration Issue

Helping Ebates Makes Shopping Even More Rewarding for Its Member—and Their Bottom Line

Cashback website Ebates improves retention and sales through more relevant messaging and focused campaign orchestration.

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Digital Everest: Delivering Brilliant Experiences in a World of Unprecedented Scale

Growing your customer base is a phenomenal sign for your business. It means you're probably doing something right in terms of your product offering and the customer experiences that you're providing. But to continuing to offer these brilliant experience to your customers as you simultaneously continue to scale can be as much of a challenge as it is an opportunity. In this piece, we hear from Braze's Jon Hyman and American Well's Kaitlin Sannett on how to do it right.