Based in New York City, Sarah loves solving complex design problems for the Braze platform. When she’s not obsessing over user experiences and pixel-perfect designs, you can find her playing acoustic guitar, or taking adventures with her rescue pup.
In a nutshell, Dark Mode is a theme that can be used to shift the appearance of a given device’s user interface in order to make that interface (wait for it…) darker. But why was it created and why do brands need to take notice?
Given that it reaches customers when they are at their most engaged, in-app messaging is a key part of any cross-channel marketing strategy. But knowing that is only half that battle. Here’s how to make the most of this powerful and flexible messaging tool.
In honor of Black History Month, we sat down with members of the Black@Braze employee resource group (ERG) to hear their stories and learn a little more about what this month means to them, particularly this year. Let’s dive in.