Paulo is a business administrator and passionate about technology based in São Paulo, Brazil. Leads AMARO's CRM team, a digitally native fashion brand that sells omnichannel on amaro.com and in digitally immersive brick-and-mortar Guide Shops. Outside AMARO, you can find him playing videogames or skydiving.
Great customer engagement doesn’t just happen. To highlight efforts, insights, and strategies from key players in customer engagement, we’re sitting down with Paulo Siqueira of direct-to-consumer (DTC) women’s fashion brand AMARO.
Solutions partners can help support your customer engagement by offering technical and marketing expertise, knowledge of leading MarTech systems, and both the strategic thinking and hands-on skills needed to put together the best stack for your company's and customers' needs.
The 2020 shopping festival season can provide inspiration for all, not just retailers. Leverage Braze customer insights and expert advice from the Singles Day Marketing Guide to help shape 2021 customer engagement strategies now.
Subscription service Birchbox had beauty on lock, but its email marketing strategy’s one-size-fits-all approach needed an update. With help from Braze Alloys solutions partner Notable Growth and a focus on audience segmentation, the brand made its messaging runway-ready.
At Braze, messaging channels are at the core of what we do, so we’ve got an inside look at a wide array of different channels and how their usage, impact, and more shifted and changed over the course of this uniquely disruptive year.