Mike Dulle and Jeff Stutz

Senior Product Managers, Braze

building braze

How Braze Built Support for Snowflake Data Sharing

At its core, Braze support for Snowflake Data Sharing is designed to allow brands to leverage Braze and Snowflake in tandem to better understand what’s happening with their messaging campaigns and their customer relationship and to take effective action with the Braze platform. But how was it built?