Learn which offline and online marketing channels effectively engage customers, as well as how to unite them in a single cross-channel customer engagement strategy.

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4 Ways to Use Cross-Channel Personalization in Online and Offline Marketing for Effective ROI
With the right combination of tools, you can easily unite online and offline marketing efforts to create a personalized customer journey across all channels. Michael McCarthy, CEO and Founder of Inkit, explains how to cater to every consumer using marketing automation software.