Mark Spera

Head of Growth Marketing, Minted and Cofounder, Growth Marketing Pro

Head of Growth Marketing, Minted and Cofounder, Growth Marketing Pro

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Why Growth Marketers Can’t Live Without Lifecycle Marketing

For growth marketers, focusing on the entire funnel leads to higher engagement, an increase in customer lifetime value, and being able to acquire more customers than you might think is possible. Check out how industry expert Mark Spera, Head of Growth Marketing at Minted and Cofounder of Growth Marketing Pro, leverages a lifecycle approach to boost growth.