Johanna Lazar

Content Marketing Associate, Branch

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Don’t Send Push Without It: 5 Things To Look For When Choosing a Push Notification Platform

While brands with mobile apps can benefit from using push, not all push notification platforms are the same. To help ensure brands make the most of of this powerful tool, we spoke with Johanna Lazar, Content Marketing Associate at Branch, to find out the five things to look for when choosing a push platform.