Customize Content Cards

This article provides a breakdown in the different customization options available as part of your Content Card implementation. For technical details, visit our developer documentation for Android, iOS, or Web.

Customizing Content Cards and the feed they are located in can’t be done during the campaign creation process—you must work with your engineers and developers to build and customize your cards.

Customization approaches

Content Cards are fully customizable! At Braze, we break down customization into three different approaches based on the associated effort and level of flexibility provided. These approaches are referred to as “crawl”, “walk”, or “run”.

• Crawl: Take advantage of Braze’s basic Content Card styling options for a quick, low-effort implementation.
• Walk: Add some custom styling to the default Content Cards to better match your brand experience.
• Run: Customize every part of your Content Card campaigns, from style to behavior to cross-channel connections.

• Crawl
• Walk
• Run

Change “empty feed” language

You can change the language that appears automatically in empty Content Card feeds by redefining the localizable content card strings in your app’s localizable strings file:

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"Appboy.content-cards.no-card.text" = "No Cards!!!!";
"Appboy.content-cards.done-button.title" = "Done";
"Appboy.content-cards.no-card.text" = "We have no updates.\nCheck again later.";
"Appboy.content-cards.no-connection.title" = "Connection Error";
"Appboy.content-cards.no-connection.message" = "Cannot establish network connection.\nPlease try again later.";