Content Cards

With Content Cards, you can send a highly targeted, dynamic stream of rich content to your customers right within the apps they love, without interrupting their experience. In addition, Content Cards support more personalized features, including card pinning, card dismissal, API-based delivery, custom card expiration times, card analytics, and easy coordination with push notifications.

When to Use Content Cards

Content Cards typically sit in a feed of sorts (but not necessarily), and help you take advantage of the visual space by incorporating images and graphics that stand out. You can personalize the cards based on user actions, onboard your customers with a checklist, and much more!

Great Use Cases

  • Showcase new content.
  • Coordinate with push messages to illustrate a persistent record of promotions.
  • Give customers without push enabled access to promotions.
  • Trigger order confirmations or other personalized communication with your customer.
  • Develop and deliver and onboarding schedule.

Content Cards & Feed

This is what it looks like for your users to open a basic Content Card feed. As you can see, there are three basic types of cards that can sit in the feed - a Banner Card, a Captioned Content Card, and a Classic Content Card.

Content Cards Feed

Content Cards Integration Overview

In Android, the Content Cards feed is implemented as a Fragment that are available in the Braze Android UI project. View Google’s documentation on Fragments for information on how to add a Fragment to an Activity.

The AppboyContentCardsFragment class will automatically refresh and display the contents of the Content Cards and log usage analytics. The cards that can appear in a user’s ContentCards are created on the Braze dashboard.

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