email marketing fails

Ossoff DEFEATED! Ossoff VICTORIOUS!: An Email Cautionary Tale

Bad political outreach knows no partisan divide. During the 2016 U.S. presidential election, we saw a lot of poorly-conceived, ethically questionable email marketing from the

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The Donald Trump Guide to Thoughtless Email Marketing

When it comes to effectively reaching your customers with email outreach, there’s a new guideline that marketers should take to heart: whatever Donald Trump is

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